"Mr.
Yang Huan" "Master Huan, you are late" "Oh, Master Huan, you are finally here.
We were still thinking of you just now."
"Master Huan, you don't need to say more.
Let's have a meal together tonight.
I'll treat you.
You must give me face."
"Mr.
Yang Huan, hello, I am" As soon as Yang Huan walked into the conference room on the eighth floor of the Landmark Hotel, the place suddenly became noisy.
Almost everyone stood up and gathered around Yang Huan, scrambling to show their hospitality.
There's nothing you can do about it, Southampton are just bullshit, what can you do?
Although Southampton is currently in the middle of the Premier League rankings and its performance is not very good, when it comes to earning power, it is one of the best.
After Southampton participated in the International Champions Cup this summer and won the championship, the Saints announced that the team had signed four consecutive sponsorship contracts with Intel, Apple, MetLife and Tommy Hilfiger.
With just these four contracts, Southampton can earn an income of 110 million pounds, or 22 million pounds per year.
But before everyone could react, not long after returning to London, Southampton announced that it had signed a sponsorship contract with the famous British retail company Cadbury, worth 6 million pounds per year.
Immediately afterwards, he signed a new contract with Heineken Beer, which will receive an annual sponsorship fee of 10 million pounds.
Later, Southampton announced that it had signed sponsorship contracts with the Chinese company Huawei and the American fast food company KFC.
The British Times once calculated that after this summer's operation, Southampton's annual commercial income has increased by at least 40 million pounds.
And this does not include the main sponsorship income of 10 million pounds per year from Citibank, 30 million pounds per year from Adidas and Qatar Airways.
If you add it all up, that's over 100 million pounds This ability to make money is unparalleled in the entire European football world.
What's more, Southampton also announced at the new season jersey conference in early August that the Saints will cooperate with the American sponsor, the famous leisure leading brand Tommy Hilfiger, to officially launch the Saints clothing brand and Iraq starting next year.
Brahimovic's personal brand of ib9.
This is also seen as another breakthrough in Southampton's business operations.
Moreover, the jersey conference in August was also well received by the outside world.
In addition to Norman Foster and his friends continuing to design the Southampton jersey, Asprey and Gerrard joined Luxury last year.
Christopher Bailey, the world's top designer of the brand, also creatively designed a casual series with Saint elements.
These have aroused the pursuit of media and fans, and sales are very good.
Many people even believe that Southampton's business operation capabilities are not inferior to Manchester United at all.
More importantly, the Saints have a very high influence among young fans.
Many media have previously questioned that the Saints Fan Club founded in Southampton may not be able to survive.
The reason is that members who paid 100,000 pounds to join last year will not renew their membership this year.
But when the results came out in August, they were slapped in the face again.
There are one thousand members, all of whom have paid membership dues of one hundred thousand pounds.
This is another £100 million in revenue.
Southampton’s annual income is now enough to compete with Manchester United Especially after being promoted to the Premier League, receiving a large share of broadcast fees, and signing several major sponsorships in the United States, Southampton's revenue capabilities are enough to make other Premier League teams jealous.
Of course, Manchester United is not bad either.
They signed a record-breaking sponsorship contract with Chevrolet, which also greatly increased the Red Devils' income.
In addition, Arsenal and Manchester City have also made a lot of money from the International Champions Cup in the United States.
As a result, this event naturally made other teams jealous.
Who doesn’t want to make more money With money, you can introduce more powerful stars, improve the team's strength, achieve better rankings, and make more money, forming a virtuous cycle.
Therefore, when this group of Premier League bosses, chairman, or CEOs saw Yang Huan walking into the venue, they all immediately licked their faces and came closer, as if they had completely forgotten how they targeted Southampton in the first place. .
Yang Huan knew what was going on, but as the saying goes, don't hit the smiling person.
If someone is being polite to you, you can't be too shameless.
Ever since, he always smiled at everyone.
"Hi, Roman" Yang Huan smiled and stretched out his hand towards Abramovich.
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Russians feel embarrassed in their hearts, but there are so many people, so you can’t lose your grace, right?
So he quickly stood up and said, "Hello, Mr.
Yang Huan."
Yang Huan shook hands with him politely and walked towards his seat.
When passing by Manchester City Chairman Mubarak, the powerful manager of the Premier League leader stood up and gave Yang Huan a warm bear hug, as if he was afraid that others would not know the close relationship between their two teams.
Similar.
Although Manchester City introduced Stroman from Southampton at a high price this summer, the Dutchman's outstanding performance helped Manchester City dominate the Premier League standings, and the money was considered worthwhile.
"Master Huan, the faces of these guys can change really fast."
As soon as Yang Huan sat down in his seat, Peter Kenyon came over with a smile and whispered.
"This world is so realistic" In contrast, Yang Huan is more open-minded.
As soon as Yang Huan arrived, everyone was present and the meeting began.
As usual, the chief executive of the Premier League, Richard Scudmore, announced the topic of this meeting.
Mainly divided into two parts.
The first part is to introduce everyone to the current situation of the Premier League and the operation of broadcast rights.
"With the strong rise of many teams and the joint efforts of everyone present, the Premier League is becoming more and more attractive."
"After hard negotiations, we finally signed a series of broadcast rights contracts with our partners."
Following Scudmore's words, a Premier League staff member came out and distributed a document to everyone present, which clearly listed the specific auction status of the Premier League broadcast rights.
These are all announced to the public, and there is nothing to make a fuss about.
The focus is on broadcast fees.
"Seven domestic broadcast deals have generated a total revenue of £3.3 billion for us."
As soon as Scudmore finished speaking, the scene exploded.
"Wow" "3.3 billion pounds" "Oh my God, I'm not dreaming.
It's unbelievable."
"Three seasons are 3.3 billion pounds, and one season is 1.1 billion pounds."
"I'm dizzy, I'm dizzy.
Then the money each team can get is more, isn't it?"
"Damn it, I have to stay in the Premier League no matter what."
"It's not like we're relegated to the Championship.
We can't even earn a fraction of the Premier League deputy squad leader's salary.
We're definitely going to be relegated."
"The competition for transfers during the winter break will definitely be fierce, so we have to prepare quickly."
Everyone was talking about it, but Scudmore was very satisfied with the atmosphere.
As steward of the Premier League, his job is to satisfy all the bosses present.
Clearly, he did a good job this time "In addition to the local broadcast rights, the BBC TV station bought the rights to broadcast highlights of the event for the next three years for 200 million pounds."
This once again shocked everyone present.
However, with the previous 3.3 billion, the current 200 million is nothing to make a fuss about.
But soon someone thought of another big cake.
"Richard, have overseas copyrights been increased?"
"Yes, the local copyright of the Premier League has increased so much.
Has the overseas copyright improved?"
Someone asked this, and everyone's attention immediately fell on Scudmore.
The Premier League CEO smiled slightly, "We are pleased to announce that our overseas copyright revenue in the next three years will total up to 2.4 billion pounds."
"Wow, £2.4 billion" "Oh my god, that's one billion more than the current £1.4 billion."
"I'm dizzy, completely dizzy."
Scudmore was also happy when he saw the excitement and excitement of many people present.
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Yang Huan calmly flipped through the documents in his hand.
He noticed that Asia accounts for the largest share of the Premier League's overseas copyright sales, and it also has the largest growth, reaching one billion pounds.
You know, in the current contract of 1.4 billion pounds, the copyright in Asia is only 500 million pounds.
The growth rate is amazing, and the largest share in Asia is actually Thailand, reaching 200 million pounds.
This is followed by Singapore, Hong Kong, Malaysia, India and Indonesia.
China ranks seventh and Japan ranks tenth, which is obviously unreasonable.
It is not difficult to see from this that the potential for tapping in Asia is still quite huge.
What caught Yang Huan's attention was that the copyrights in these two regions had not yet been negotiated.
It seemed that there was something wrong.
Another region that caught Yang Huan's attention is the Middle East and North Africa.
Perhaps affected by the international situation, the share of the Middle East and North Africa region has decreased instead of increasing.
To say that the growth rate is the fastest, it must be South America, which has increased more than six times, but the total is only 100 million pounds.
However, if you add Brazil's 30 million pounds, the entire South America is only 130 million pounds.
With the signing of this contract, North Korea and Albania are the only countries in the world that do not broadcast the Premier League.
Needless to say, North Korea’s reason is, and Albania’s is because many countries buy Albanian satellite decoders to watch live matches, which affects the interests of Premier League broadcasters, so the Premier League absolutely blocks Albania.
The cake is indeed big enough.
Judging from this contract, the Premier League champion team from the 2013 to 2014 season will at least be able to receive a share of more than 100 million pounds in broadcast fees, and even the relegated team will at least receive a share of the broadcast fee.
Sixty to seventy million pounds.
This is so crazy Predictably, the entire Premier League will go crazy over this A league ranking is worth millions of pounds, who wouldn’t want to grab it?
Richard Scudmore remained silent, but allowed everyone present to digest the shock and excitement brought by this new contract.
He could see that everyone was very satisfied.
To satisfy the boss is his greatest achievement.
"Then we move to the next link, which mainly has two topics."
After all the bosses present looked over, Scudmore continued to speak.
"As I mentioned at the last summit, UEFA is vigorously promoting financial fair play and is very determined.
The proportion of debt in our Premier League is also quite alarming.
The arrival of this new contract just gives us a chance to Chance."
Everyone present nodded after hearing this.
"But we must reach a consensus.
Player wages have increased too fast in the past few years, and we must determine the rules of the league."
"Otherwise, sooner or later, we will be dragged down."
“Because we can’t maintain such an astonishingly high growth rate for every contract, that’s unrealistic”: