"Master Huan" "Hello, Master Huan" When Yang Huan knocked on the door and walked into the conference room, everyone who was having a meeting immediately stood up.
Yang Huan raised his right hand with a smile, "Everyone, sit down, no need to stand up, no need to stand up, I'm just here to observe, you can continue the meeting, ignore me."
Even though he said that, how could everyone turn a blind eye to a person as big as Master Huan?
The person who presided over this meeting was Sun Yue, and this guy was a famous flatterer, so when he saw Master Huan coming in, he immediately changed the agenda of the meeting temporarily and suggested: "Since Master Huan is here, I suggest, Let Master Huan say a few words to us."
After he finished speaking, this fellow shamelessly clapped vigorously to create momentum.
Everyone else seemed to be eager for this, and everyone clapped along.
Yang Huan had no choice but to signal to everyone not to applaud, but he couldn't resist and could only nod his head and said: "Okay, let me say a few words."
At this time, everyone stopped applauding with laughter and sat down again.
There were even a few who simply took out their notebooks to prepare notes.
They looked as serious as a good student.
Originally, this meeting was proposed by Yang Huan.
His idea is very simple.
Now that the core management teams of several of his teams are in China, let's get together and talk about how to develop together in the future instead of working independently.
"I believe everyone has received the news before that Mansour of Abu Dhabi has established the City Football Group.
The Manchester City we are familiar with now will be a subsidiary of this City Football Group."
“But at the same time, they are also actively establishing and acquiring professional teams in New York and Melbourne, because in the past few years, the enthusiasm for football in the United States and Australia has been high.
I believe everyone has seen the hot results of this year’s International Champions Cup Australia Division.
After that, everyone should be able to understand.”
Everyone present still doesn’t understand Few people could have imagined that Australia's enthusiasm for football would be so high.
A total of two games were played in Australia this year.
The stadiums were full and the seats were packed.
Not only the fans were very powerful, but the sponsors and the city government were also very powerful.
These are enough to prove that the Australian football market is quite amazing.
"Not just professional teams, but also youth training camps.
They have established the Right of Dreams youth training camp in Ghana and are actively cooperating with other teams including Sporting Lisbon and Espanyol."
"We can definitely imagine that Manchester City is expanding their football territory aggressively."
The cooperation between the Premier League and the Portuguese Super League has a long history.
Sporting Lisbon first cooperated with Manchester United, which happened to be the transfer of Cristiano Ronaldo, but around 2010, Sporting Lisbon turned to cooperate with Manchester City.
The cooperation projects between the two parties range from player transfer transactions within the team to scout intelligence sharing and young player training.
In addition to Sporting Lisbon, there are also other teams such as Espanyol in La Liga and Aarhus in Denmark.
Not only that, in addition to forming New York City, Manchester City has successfully acquired shares in Australia's Melbourne Heart, established the Melbourne City team, and also invested in Japan's Yokohama Marinos.
Yang Huan has learned from Mubarak that they are indeed very interested in entering Chinese football, so they will not rule out acquiring a Chinese Super League team in the future to fully enter Chinese football.
It is obvious that with the influx of capital, the way professional football is played will also undergo subversive changes.
"In the past few years, professional football has undergone earth-shaking changes without realizing it.
Many people think that only the Premier League, the most commercially developed, is favored by capital, but in fact it is not."
"In the past few years, from Ligue 1 to Serie A to La Liga, and even the Bundesliga, there have been many cases of foreign capital acquiring teams, and the number has increased sharply.
What I can guarantee is that in the next few years, capital will flow in with an even more alarming momentum.
Enter European football” Many people don’t know that there is a saying that is widely circulated in European football.
The worse the economy gets, the more football thrives This may sound strange and completely illogical when you first hear it, but if you think about it carefully, it makes sense.
Just like in the UK, before the influx of foreign investment, the area around London, which had the best economy, had the most professional teams, but the worst results.
Apart from Arsenal, who could barely compete for the league championship, who else The Premier League teams in the entire southern region of England were completely overwhelmed by the northern teams.
But what kind of cities are there in the north?
Manchester and Liverpool, where Manchester United and Liverpool are located, are already declining cities, and their economies are comparable to those of London.
Even the years when Liverpool was most prosperous were exactly when the city's economy was at its most depressed.
Nowadays, the whole world is deep in the economic crisis of depression, but professional football is becoming more and more popular.
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Why On the one hand, it is because of the scarcity of football clubs that they can preserve their value to the greatest extent.
On the other hand, as an industry, professional football is one of the very few industries that is still developing and expanding rapidly in a depressed economy.
As long as it is managed properly, the value of the club will also develop rapidly.
This can be seen from the rapid increase in the overall market value of Premier League teams in the past few years.
Let me ask, in the midst of an economic crisis, how could capital let go of such an industry?
“In the past few years, capital has been pouring into European football, and player transfer fees have also increased.
Especially in recent years, player transfer fees have been like a rocket, rising very fast and shockingly. " "This is the result of the influx of capital and the abundance of funds in the transfer market, but the shortage of talent resources."
Everyone had just analyzed this situation with Sun Yue, and they all believed that this was indeed caused by the massive influx of capital.
The most obvious thing is that the competition for top stars in the transfer market has become more fierce.
"But I don't think this is a reasonable, long-term, sustainable way to do business.
It's not healthy at all."
"Because this over-reliance on capital is tantamount to drinking to quench thirst, just like Chelsea.
Once Abramovich tightens his money, Chelsea's past achievements and glory will immediately be shaken or even collapsed."
"Even Real Madrid has to cautiously maintain the growth of the team's financial revenue.
Once their financial revenue encounters problems, their superstar policy will be difficult to maintain, and there may even be problems with the operation of the team."
"When it comes to burning money, running a professional team is no slower than any other industry."
"So, in the past few years, the importance of youth training has become particularly important, and youth training is divided into two parts, the discovery and training of players.
The former relies on the scouting system, and the latter relies on the youth training coaching team and a suitable training environment. " "In this case, the advantages of group operation are reflected."
"There is no football team in the world that can spread its scouting network all over the world, because maintaining the operation of such a scouting network is already an astronomical amount of money."
"But one team can't do it, five teams can't do it or ten teams can do it."
"Also, in a stable football club, it is difficult for youth players to enter the first team, because the first team will not allow youth players to make mistakes, but which young player does not make mistakes?"
"However, no matter how talented or outstanding young players are, they all need more game training to improve their strength, so the usual approach is very simple, rent it out, or like Real Madrid, sell it and sign a repurchase terms, or the shared ownership model that was prevalent in Italy but has now been decided to cancel.”
"But there are problems with these, because we have to take into account the team's tactical characteristics, the player's adaptability, the quality of training and the opportunity to play, and these are not guaranteed, so every year there are many, many talented players who play in Lost in this lease.”
"But group operation can ensure the circulation of players within the group, ensure that everything about the players is under control, and maximize the use of resources."
Everyone present is the core senior management of each club, and they have already understood some of Yang Huan's thoughts.
Therefore, after listening to his words at this time, I felt that it made sense, and I became more aware of what I wanted to do and how to do it.
"I think we now have the qualifications for group operation, and there is only one problem before us, and that is how to optimize the allocation of resources within the group and ensure the operation of the group.
This is what I hope everyone can do Take this opportunity to discuss and study it carefully.”
There is no precedent for a group to manage multiple professional teams in the past.
Therefore, Yang Huan can only cross the river by feeling the stones now, taking it one step at a time.
The previous goal is very clear, and it is also visible and tangible.
The key question is how to achieve it.
"I personally have a few immature opinions.
I would like to put them forward here for everyone to discuss."
Everyone listened attentively.
"First of all, of course, it is the supporting services.
I think that the scouting system, data analysis center, R&D center and medical center of each club will be integrated, and independent departments will be established within the group to provide each club with complete and comprehensive services.
Supporting services.”
“Second, I think a strategic department should be established, not only at the business and capital level, but also at the tactical level.
We must always understand and grasp the latest professional league trends and the most advanced tactical concepts, and analyze and apply them. ” "Third, I think an efficient personnel transfer mechanism that can take into account the interests of all parties is also crucial, because once group operations are implemented, internal personnel flow will inevitably increase significantly.
By that time, How to ensure the interests of all parties and ensure the maximum utilization of human resources is very critical.”
"The last thing is the management system.
The benefits of group management are obvious, but there are definitely disadvantages.
How to establish an efficient management mechanism, coordinate planning, coordinate all parties, and optimize resource allocation is also very important. ring."
At this point, Yang Huan smiled.
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"Everyone present here is the core senior management of each club.
They all have many years of management experience in managing professional clubs and even wealthy teams.
I believe that everyone will be more familiar and understanding of these aspects than me."
"So, as I just said, today, I am sitting here, just listening.
I hope everyone here can speak freely.
No matter what ideas you have in your heart, you can put them forward and let us discuss and negotiate."
"Because I believe that when we integrate all our resources and operate them efficiently, we will become the most competitive team in European professional football.
Each of our teams has the opportunity to become Southampton and stand on the front line."
Top of Europe” Although judging from the background and scale of professional leagues, the teams with the best chance of winning the European championship must be the teams from the five major leagues.
But after group operations, lower-level league teams also have this possibility.
Why were Ajax, Porto and other teams able to win the Champions League back then?
Isn’t it because they have accumulated a group of young but outstanding players?
In the past, once these small teams cultivated one, they were easily poached.
It was difficult to gather such a group of outstanding stars at the same time as Ajax and Porto did.
But after group operation, this possibility exists.
And not too small Let me ask, if all the young rookies in Yang Huan's team, not to mention all, are taken out, and only a part is taken out to form a team, and a capable head coach is added, who will Dare we say that this team will not be competitive in the Champions League: