Yang Huan took in the full view of Richard Scudmore's expression and secretly felt funny in his heart.
After all, the CEO of the Premier League feels a bit like letting the horse run, but refusing to let the horse eat more grass.
On the one hand, we hope that big teams can introduce more influential stars to enhance the influence and competitiveness of the Premier League, but on the other hand, they are unwilling to take care of big teams in terms of policies and systems.
It’s really funny.
Think about it again, why didn’t Manchester United make big signings during the later years of Ferguson’s coaching career?
Ferguson's own factors are on the one hand, but in the final analysis, it is because Manchester United does not have that motivation.
Premier League football teams are all companies, even listed companies, and must consider their operating conditions.
Let me ask, when Manchester United can maintain the team's operations and maximize the team's profits with lower salary costs, where does Manchester United get the motivation to sign players?
Oh, with the current group of players, we can basically guarantee the top four and win the championship.
Why should I spend so much effort to recruit them?
If you don’t believe it, then take a look at Manchester United’s financial statements for those years.
The income and expenditures in it can clearly show that Manchester United is not without money at all, because it makes profits every year.
This is similar to Arsenal in recent years.
Very similar.
Ultimately, they all lack motivation As for talking about being in debt, that's all nonsense.
If Manchester United does not strengthen its recruitment efforts and cannot secure the top four in the league, will the Glazer family make great efforts to recruit them?
Look at Manchester United now.
They are also heavily in debt, but how much money they have spent on the top four in the league.
From this we can see that debt is not a problem at all.
Yang Huan is now facing the same problem, which is where Southampton will go next.
You know, Yang Huan's advantage as a traveler no longer exists.
It is basically possible for Southampton to introduce superstars like Hazard, Neuer and Varane at a low price.
If you want to continue to maintain the current team's superstar strategy, you can only follow the methods of Barcelona and Real Madrid and invest heavily to introduce the highest level players to ensure your competitiveness.
This is not a big problem for Southampton.
But Yang Huan has another option, which is to stay in the Premier League, like Manchester United and Arsenal, and try to reduce costs.
As long as the competitiveness of the top four in the league is maintained, the rest will be ignored.
If it's the latter one, as long as Yang Huan sells a number of stars in the team one after another, he will be able to recoup at least two to three hundred million pounds steadily.
In other words, from now on, he can make money while lying down.
"Richard, if it is true as you said, the transfer of Messi and Cristiano Ronaldo can drive up the overall broadcast fee of the Premier League by about 30%, then I would like to ask about the introduction of these two superstars.
What should I do about the salary and operating pressure it brings?”
When Yang Huan asked this question, his tone was very calm, but his expression was very serious.
Scudmore immediately realized the difficulty of the problem.
The Premier League's current broadcast fee sharing plan is a bit like eating from a big pot.
And as long as you eat from a big pot, there will inevitably be people who fish in troubled waters.
Although the Premier League championship and relegation battles are very hot every year, in fact, there are several teams every year that are better than the top and not as good as the bottom, and they have no motivation at all.
They have only one goal, to stay in the Premier League.
As long as they can successfully avoid relegation, they have nothing else to do.
From another perspective, Southampton and Tottenham Hotspur really have no obligation to introduce these two superstars.
Because after raising the broadcast fees of the Premier League, all profits have to be shared with the other 20 teams, which is completely out of proportion to their investment.
This is why teams such as Manchester United have no motivation to introduce more superstars.
Seeing Scudmore hesitate to speak, Yang Huan felt quite funny in his heart, and continued: "The last time you asked me, if the Premier League team is not doing well in the European war, is there any way, I didn't answer you.
But now, I can tell you, there is” Scudmore looked at Master Huan, and he vaguely guessed something.
"That is for the Premier League to come up with a clause to give additional rewards to teams that perform well in the European leagues."
Scudmore frowned, Yang Huan's suggestion was not unexpected.
Because this is also the call of the big teams.
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In order to compete in the European competition, major teams must equip themselves with a stronger lineup, a deeper bench, and higher investment.
But the problem is that no one can guarantee results in the European War.
Even if the results of the Premier League are affected because of the European war, wouldn’t it be worth the loss?
Therefore, in the past few years, the league has been the main business of Premier League teams, and the European competition has been just a part-time job.
As for the extra income from the Champions League, that is true, but the results of the Champions League cannot be guaranteed, but the investment is real.
When players' transfer fees and salaries are high and teams feel that the cost of playing in the Champions League is not proportional to their output, they will naturally make choices.
Just like Arsenal, they are in the top 16 every year, what can you do to them?
"Master Huan, what do you mean?"
Scudmore asked.
Yang Huan took some time off and smiled and said: "My idea is very simple.
Reform the terms of overseas copyright sharing."
As soon as these words came out, Scudmore's eyelids suddenly jumped and he screamed secretly.
Sure enough, this was the case.
After all, major teams are starting to pursue overseas copyrights.
Many fans don't know that there are actually two different models for sharing the broadcast rights fees of the Premier League.
One is local copyright, and the other is overseas copyright and other copyrights.
The local copyright sharing model is what fans know.
Half is divided equally among the 20 teams, 25% is divided according to the league ranking, and the remaining 25% is divided according to the number of broadcast games.
Come and divide.
This clause has been in use since the establishment of the Premier League until now, and it is also the most talked about by Premier League fans.
But I'm afraid not many fans know that the overseas copyrights of the Premier League and the copyrights of other platforms are not divided according to this set of models, but all in one package, and the twenty teams are equally divided.
The reason why this is the case is that when the Premier League was established, or even in the years after the turn of the century, the Premier League's overseas copyrights and copyrights on the Internet and other platforms were not popular, and there was not much income at all, so that all the teams They all focus on targeting local copyrights.
Let me ask, ten years ago, who would have thought that overseas copyrights would rise to such an extent that they would almost compete with local copyrights.
But the problem is that overseas copyrights and copyrights on other platforms are mostly supported by the influence of big teams.
Manchester United, Chelsea, Liverpool and Arsenal, as well as the rise of Southampton, Manchester City and Tottenham Hotspur in recent years, have contributed to the popularity of the Premier League overseas.
Especially in recent years, the Premier League's powerful players have split up and are increasing their influence in North America, Asia and the Middle East.
However, when they are increasing their influence, the revenue from the rapid increase in overseas copyrights of the Premier League must be shared equally with those mid- and lower-tier teams that do not have much influence overseas.
This is very problematic.
Many Premier League teams, including Manchester United, have always had opinions on the overseas copyright distribution model.
However, due to the obstruction of mid- and lower-tier teams within the Premier League, they were unable to reach an agreement in the end.
Now, it is clear that the Saints are interested in raising this opinion again.
"Frankly speaking, Richard, I personally think that the Premier League's distribution model is reasonable, but overseas copyrights and copyrights on other platforms should not be equally divided among the 20 teams, but should follow the Premier League's local distribution model. ” Yang Huan knew very well that it would not work to catch all the lakes.
It is impossible to allocate copyright income completely according to overseas influence.
The interests in this area are too great, and the growth rate is too fast, and it is impossible for the middle and lower reaches of the Premier League to agree to it.
However, if it is carried out according to the Premier League's local distribution model, it will be tantamount to a compromise plan.
He and Ron Gurley made a preliminary estimate.
Judging from the current overseas copyright income of the Premier League, the price difference should be about 20 million pounds based on Southampton's ranking between local distribution and equal distribution.
When divided a year, it would be about 50 million pounds, instead of the current 30 million pounds.
Even if the number of broadcast games is further liberalized, Southampton's share of overseas copyrights can be even higher.
For the mid- and lower-tier teams, although they have suffered a bit of a loss, it is not completely unacceptable.
After all, they really can't compare with powerful teams in terms of overseas copyright development.
Richard Scudmore also understands that for a team like Southampton, which has huge influence overseas, they will get greater benefits by distributing overseas copyright income according to the local model.
Those mid-to-lower teams will be affected to a certain extent, but not very much.
After all, they have many games against strong teams every season.
It can also be said that it is indeed a relatively fair approach to distribute overseas copyright income according to the local model.
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After hearing Yang Huan's words, Scudmore nodded, "Master Huan, we will seriously consider your proposal."
After a pause, Scudmore continued: "As for the rewards for Premier League teams to participate in European competitions, this has been something we have been studying, and we may come up with a plan in the near future."
"That would be the best," Yang Huan said with a faint smile.
No matter what Scudmore said now, it was of no use at all.
In the final analysis, he is just a steward, helping the twenty teams in the Premier League, or should I say the dozen teams in the Premier League, and in charge of the Premier League.
When it comes to specific actual power, it depends on the chairman of the Premier League.
Summit vote.
Therefore, Scudmore's statement is just the first step.
While Yang Huan and Scudmore were communicating enthusiastically in the stands, the two teams facing each other on the court still maintained a high-pressure stalemate.
Even though the score on the court was still zero to zero, in fact, the atmosphere was very tense.
Both sides adopted high-intensity pressing and pressing tactics, which resulted in intense back-and-forth on the court, fighting for every inch of ground.
Guardiola and Bielsa are constantly adjusting their tactics in order to create loopholes in their opponents, but both sides have done a good job in on-the-spot command and targeted tactics.
It is not difficult to see from this that the two head coaches made quite meticulous preparations before the game.
Because without a deep enough understanding of the opponent and sufficient plans prepared, it will be difficult for the head coach to make such targeted adjustments in a short period of time in the face of so many emergencies.
Bielsa and Guardiola are undoubtedly leaders in this area.
Their preparations before the game have always been talked about by insiders and fans.
This time I was even more prepared than usual.
Because tonight is the Champions League final As the on-site commentator lamented, "Just in terms of pre-game preparations, this game is enough to become a textbook for professional coaches and a model for all head coaches to study."
But there is a saying that goes well, no matter how perfect the tactics are, there will always be loopholes.
When the two sides are evenly matched on the tactical level, what determines the performance of the game is the strength level of the players of the two teams.
This stalemate in which the two sides targeted and restrained each other only lasted for more than half an hour, and the balance on the court was finally broken.
The first person to break the situation was: