In the second half of 2008, less than five months after the establishment of the White Horse Alliance, every theater was making money, at least 20% more profit than if they had done it alone.
This result has made many people excited.
If this trend continues, profits will be even greater this year.
However, there is also bad news coming, that is, in order to suppress the strong rise of the White Horse Alliance, some other well-known theaters are currently preparing to join forces to fight against the White Horse Alliance.
Established theaters such as Wanda and Xingmei have announced that they will increase their investment in theater chains this year and will also unite many theaters to establish joint theater chains.
This move was considered by the industry to be influenced by the White Horse Alliance and a counterattack against the White Horse Alliance.
However, Zhang Bin personally feels that there is no need to worry because the situation is different.
The White Horse Alliance was able to successfully form and achieve the current situation because Tianyu Cinema has an overwhelming advantage in it and occupies the vast majority of the number of screens, so it is able to achieve the current situation.
If it is other theater chains, as long as there are two or three theaters with equal power, there will definitely be problems.
Even if they can be overcome in a short time, conflicts and conflicts will break out over time.
However, the White Horse Alliance must also respond.
In order to deal with this situation, the White Horse Alliance needs at least 1,500 new screens within this year, and 30 of them will need 3D screens.
Just this year, Avatar, the world's first truly sensational 3D movie, will be available to everyone.
It is precisely because of the achievements of Avatar that 3D movies have truly entered a period of rapid development.
Although Avatar is not the first 3D movie, the industry calls it the pioneer of 3D movies.
Zhang Bin has invested in this film, and Tianyu Media is responsible for the mainland market.
Therefore, the entire Tianyu Media, including the White Horse Alliance, will build momentum for this film in the second half of the year, striving to surpass the previous fourteen years at the box office. 100 million box office results.
As a result, the White Horse Alliance needs an investment of at least 600 million.
If a new cinema needs to be built, the investment is estimated to be doubled, and it is expected to reach 1.5 billion to 2 billion.
But everyone had just distributed the dividends, and no one was willing to pay the money.
Unless the shares are reallocated.
It took a few months for others to see the huge benefits, and of course they wanted to redistribute their shares.
Others seem to have discussed it long ago, with the purpose of weakening Tianyu Cinema's influence in the White Horse Alliance.
After all, Tianyu Cinema 65 has too many shares.
"Well, since everyone wants to reallocate, I personally agree.
In order not to affect the next business, we will vote on the spot.
This year's investment will require two billion.
Who is willing to pay how much, we will convert it into The screen will be counted into the shares, and we will try to formulate a new share ratio in three days," Zhang Bin said.
"Let's start now," Zhang Bin said calmly while looking at the others.
If you don't share a big piece of cake, there will always be people staring at you.
Zhang Bin only needs to hold the controlling stake.
"On behalf of Pacific Cinema, I invested 200 million," the person in charge of Pacific Cinema said, raising his hand.
There is a dedicated record-keeping assistant who takes notes.
"Century Global also invested 200 million," the person in charge of Century Global also raised his hand.
These two theaters are the largest theaters besides Tianyu Cinema, so they are relatively confident.
In addition to these two accidents, other theaters have also invested to some extent, ranging from several million to tens of millions.
Half an hour later, a total of 675 million had been raised.
"Everyone, we will calculate this money into the corresponding screen cost, and then calculate it into the initial share capital for reallocation of shares, but I need to reiterate two points with you."
Zhang Bin glanced at everyone, with a tone of voice.
There is no doubt about it.
"First, the voting rights of Tianyu Cinema 55 cannot be changed.
This has been determined since the founding of the White Horse Alliance.
Do you have any questions?"
Zhang Bin said.
Everyone shook their heads and said it was okay.
Free novels bring you joy and joy ---> storyskyline.net
At this point, no one will challenge Zhang Bin's authority.
Not only do they need Zhang Bin's influence to protect the alliance, but they also need Tianyu Cinema to take the lead in fighting against other established theaters.
"Second point, except this time, within the next three years, the White Horse Alliance board of directors will not raise funds publicly again, and the equity ratio will not change for at least three years.
If everyone has new screens, they will After the headquarters obtains approval, it will be included in the distribution of benefit income.
Manager Qiao will explain the specific conversion to everyone," Zhang Bin said.
He will not change his shares within three years because Zhang Bin is worried that some people will bring in external funds when they see that the White Horse Alliance is making money, threatening his controlling rights.
While his current influence is still there, he must make a decision Such a decision.
Qiao Zhenliang explained Zhang Bin's meaning.
"If we want to maintain this momentum, we need to raise another 1.5 billion in funds from the society.
The chairman decided to raise funds through public issuance of bonds," Qiao Zhenliang said.
The directors below immediately started talking, discussing the pros and cons of doing so.
Issuing bonds is equivalent to borrowing money from society.
You lend me 10 million, and one year later, I will repay you 11 million with interest.
This is what it means.
The meeting lasted until half past twelve noon.
The bond issuance was approved by the board of directors.
The board of directors allowed White Horse Alliance to issue bonds to the public to raise 1.5 billion in development funds.
As for the interest rate, it was naturally decided by Qiao Zhenliang and professional analysts and then reported to the board of directors for approval.
However, it was very different. .
With these two billion funds, the White Horse Alliance is expected to add at least 1,500 new screens by the end of the year, or even more.
In this way, it will have an overwhelming advantage over other theater chains.
With the vigorous development of the film industry, based on the currently known movies, Qiao Zhenliang predicts that the revenue of White Horse Alliance theaters in the first half of this year can reach one billion.
In the second half of the year, with the increase in the number of screens, there will be at least a growth of more than 40 .
In this way, at least this year it can be paid off with interest.
At the end of the meeting, Zhang Bin and Qiao Zhenliang exchanged a few words and then returned home.
His mind was a little confused and he forced himself to finish the entire meeting.
He didn't even eat lunch and went to bed by himself.
When Zhang Bin woke up, it was already dark outside.
I looked at the time, it was half past eight in the evening.
Zhang Bin put his hand on his forehead and lay on the bed for a while.
He really didn't want to sleep anymore, so he got up and went to the bathroom to take a shower.
After taking a shower, Zhang Bin felt a little hungry and hadn't eaten all day.
But the house was empty, with no one to cook.
Zhang Bin couldn't help but sigh.
He hadn't cooked for a long time, so he might as well make something to eat.
He came to the kitchen, opened the refrigerator, and found that it was already empty.
By the way, no one lives here, so there would be something somewhere.
In desperation, Zhang Bin could only order takeout
.
: