Lin Zixuan gave Cao Jingde a story outline of the legend of the New White Lady, and Cao Jingde returned to Baodao to negotiate with the high-level of Taiwan TV.
It is conservatively estimated that the investment in this drama is about 10 million.
The Beijing Television Art Center will invest 1 million yuan to provide location and behind-the-scenes staff, and cooperate with the Baodao film crew to shoot in the mainland to obtain part of the copyright of this TV series.
Co-productions are basically in this mode.
Lin Zixuan will not give away this kind of smash hit TV series to others, he always has to take some initiative, the overseas copyright can be given to Taiwan TV, and the copyright in the mainland must be kept by himself.
These details can be discussed slowly, depending on how determined the stands are.
After sending Cao Jingde away, Lin Zixuan reported the results of the negotiation to Zhang Jiangong and Li Hong, and talked about his feelings by the way.
He had this feeling when he was in contact with local Chinese-language TV stations in New York, and both foreign and Hong Kong and regional TV stations paid great attention to ratings.
When these people talk about a show, they will use the ratings to measure whether the show is valuable.
No matter how in-depth this show is, it is highly praised by experts and scholars, as long as it is not recognized by ordinary audiences, it is not a good program, and ratings are the standard for measurement.
In China, there is no professional organization that counts ratings.
Taking the Beijing Radio Station where Lin Zixuan once worked as an example, if you want to know how popular that program is with listeners, just look at the number of letters from listeners, some program groups receive hundreds of letters a day, and some only have a dozen.
Radio stations don't take the initiative to send people to conduct sample surveys and collect data to determine which programs should be cut.
This is the current situation of the Chinese broadcasting industry, they don't care much about the opinions of the audience, you will listen to what I broadcast, because at this time the audience has few choices.
Huaguo TV is more proactive, and has a department dedicated to statistics of ratings.
Five years ago, we conducted a nationwide survey with provincial and municipal television stations to find out what kind of programs people like to watch, so as to adjust the content and direction of television program production.
Such surveys are time-consuming and labor-intensive, usually once every five years.
Usually, the method of audience letters and small-scale sampling surveys is basically used to calculate the ratings.
This approach can only produce vague data, after all, viewers in the north and south of China vary greatly in the choice of TV programs.
Taking Desire as an example, during the broadcast, the average rating of Huaguo TV was more than 90 percent, and the ratings of the finale were as high as 98 percent.
This data should be the result of a survey dominated by northerners.
If in the capital, the desired ratings are close to 100%, in Huacheng, it would be good to have 80%.
Regardless, ratings are an important metric.
It can provide a reference for advertisers to place advertisements and also point out the direction of TV station operations, so it is extremely necessary to establish a third-party company in China that specializes in statistics of ratings if the TV industry is on the right track.
"It's a matter of the TV station," Li Hong wondered.
"TV station statistics ratings, just like being a referee on the field and playing off the field, it is easy to deceive, although there are drawbacks to being counted by a neutral organization, but at least it is relatively fair."
Lin Zixuan explained, "That's what I said, I feel that this industry needs such a company. ” Li Hong agrees with Lin Zixuan's statement and knows the importance of ratings, but the art center can't do this for the time being.
After all, the art center is only responsible for producing TV dramas, and counting ratings is a matter for the entire industry, which is too big.
Li Hong remembered that her daughter once mentioned that Lin Zixuan also had a plan to build a film and television base in the suburbs of Beijing, and she felt that Lin Zixuan's consideration of the problem seemed to be considered from the whole industry, and there was a kind of overall situation.
"Let's let the people in the advertising department do this first, and count the ratings of the TV series we produce ourselves."
Li Hong decided, "Next year, after the above appropriation, I am ready to use a sum of money to build a new studio, what is the film and television base that you and Shanshan talked about?"
The studio of the art center is still the old studio of the original Huaguo TV station, which is very hot in summer and humid and cold in winter, and the actors are simply guilty of filming in it.
When filming the story of the editorial department, it was just in time for summer, and the studio was like a sauna, and in order to prevent sweat from running down their faces, the actors had to wipe their sweat once every few minutes of shooting.
In this era, it is customary to pay attention to hardship and simplicity, and Huaguo TV has never built a new studio, at most it is repaired.
Li Hong can think of this matter, which can be regarded as working for the benefit of his subordinates.
"That, I just have an idea, if we really want to build a film and television base, we can first circle a piece of land in the suburbs of Beijing."
Lin Zixuan suggested, "Doesn't the state advocate attracting investment, we have land, do an overall design and planning, build ancient cities here, build rockeries and lakes there, and use this plan to attract investment." ” What Lin Zixuan said is the common routine of real estate, making a design blueprint to make money, and building a house when you have money.
"This investment is too big, it's a bit risky," Li Hong hesitated.
She is not a person who is afraid of things, she dares to think and do, but Lin Zixuan's plan is not one or two million that can be built, at least tens of millions of investments are required.
Moreover, as it sounds a bit unreliable, tens of millions of funds are not so easy to find.
"It's not a risk, let's just draw a plan, even if no one comes to invest, we can build a studio there, build a shelf first, and someone will invest in it slowly."
Lin Zixuan said without worry, "Besides, the price of the land in the suburbs of Beijing is now the price of cabbage, and it will definitely double in a few years, so we won't suffer any losses." ” "I'll think again."
Li Hong thought.
She understands that Lin Zixuan's approach can be regarded as taking advantage of the country's loopholes, using the approval for the construction of a studio to enclose the land, and then gradually expand the scale, and finally build a film and television base.
Strictly speaking, this is suspected of hoarding and bullishness, and it is a speculative reversal.
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In the past year, the national policy has been liberalized one after another, bringing unlimited business opportunities, while many people are wandering on the edge of the law in order to make huge profits.
If this film and television base can really be built, then the art center will not only produce TV dramas, but can develop in an all-round way.
This may be an opportunity for the growth of an art center.
Lin Zixuan didn't take this matter to heart, and it was Li Hong who made the final decision, he was just giving advice.
With the arrival of New Year's Day, the TV series Beijing People in New York is about to be broadcast on the prime time of Huaguo TV.
He and Mu Shanshan naturally won't miss it, ordinary audiences watch stories, and they watch memories. t1706231537: