When Zong Ji heard this, he smiled bitterly and said: "Our factory is a small factory, and the CCTV advertising department has a threshold, and people don't care about me." ” When Liu Wei heard this, he thought to himself: "There is something wrong with this person, he has no money in his hand, and the advertising department ignores him, why are you looking for me?"
Of course, Liu Wei definitely couldn't say this, and immediately said with a reluctant smile on his face: "I don't know anyone in this advertising department, and I'm not modest, so you better ask Gao Ming, I really can't help with advertising." ” When Zong Ji heard it before, what kind of thing is it, he quickly grabbed Liu Wei's hand and said: "No, no, no, I really have to find Nong for this matter, I just came to ask Nong about the smart Yixiu." ” Liu Wei's heart moved, about the smart Yixiu, could it be that this person came to use the smart Yixiu brand Immediately, Liu Wei hurriedly smiled kindly and said, "Oh, so that's it."
There is a teahouse in front, let's talk while drinking tea. ” Liu Wei said as he led to the front of this Zongji and went to the teahouse next to it.
Southerners love to drink tea when they have nothing to do, and when they drink tea, they talk about how to do business.
When Zong Ji heard this, he was overjoyed and said, "Yes, yes, let's talk while drinking." ” As he spoke, he touched his pocket, wondering if he could afford to drink tea With that, the two of them came to this teahouse.
Liu Wei is also familiar with the road, the spring breeze of reform has blown into the land of China, and all kinds of cafes in the West have blossomed everywhere in Yanjing, the capital of China, and some teahouses can no longer do business.
But the one near CCTV has not been disturbed much, there are many clubs in various places in the south, many southerners like to drink tea, the source of customers is not worried, and the natural business is not disturbed much, on the contrary, because many teahouses have closed down, so that many people who like to drink tea have nowhere to go, they all come to the teahouses here, but the business is getting more and more prosperous.
When he came to the teahouse, Liu Wei knew that this person was from Lin'an, so he asked for the local Dongting Biluochun in Lin'an.
After the two sat down, the tea came up, and this Zongji took a sip, nodded, and said: "This tea is not the best in Biluochun, but it is not bad."
Wait for Teacher Liu Nong to go to our Lin'an, I still have some of the best Biluochun sent by others, and I will give Nong a taste when the time comes."
Liu Wei asked about the aroma of the tea, and when he heard Zong Ji say this, he put down the water cup with a smile and said, "Then thank you, I can't taste this tea."
Let's talk about this cooperation. ” Hearing Liu Wei's words, this Zong Jiqian hurriedly put down the teacup and said: "Teacher Liu, although the four of us are a small factory, Nong believes that no, it won't be long before our factory will become the leading factory in Wuyue Province."
When Liu Wei heard this, he was stunned, and thought to himself, isn't this the routine of the entrepreneurs in the previous generation telling stories to attract investment, is it that this era has begun now But then I thought, no, I'm not an angel investor, I don't have any money, why tell me this Immediately, Liu Wei waved his hand and said, "Teacher Zong, you should just say how we can cooperate." ” This Zong Ji was talking, but was directly interrupted by Liu Wei's words, and was stunned for a moment, and then continued: "It's like this Teacher Liu, I want to find Nong to print the image of Nong's smart Yixiu on the packaging of our products, Nong to see how much money he gets."
When Liu Wei heard this, he couldn't help but admire Zong Jiqian, not only for Zong Jiqian's strategic vision, but also for Zongjiqian's copyright awareness.
In this era when copyright awareness has not yet been popularized, it is really not easy for people to directly print a smart Yixiu on their drinks, but to come to talk to themselves about cooperation However, Liu Wei heard this auspicious words, it was indeed a joy, after the establishment of his own small copyright company, because of the creation of a smart rest, he never went to talk to someone about business, but he didn't expect someone to come to the door.
Hearing this auspicious words, Liu Wei was silent for a while, thinking about how to cooperate appropriately.
Seeing that Liu Wei was silent, this Zongji was worried for a while, what is the situation, why didn't he make up for it Just as Zong Ji was worried, Liu Wei said thoughtfully: "I think the total assets of your factory should be less than 500,000."
When Zong Ji heard it before, he immediately had a little Hao Ran on his face, thinking that Liu Wei couldn't look down on it, and quickly defended himself when he thought of this: "Our factory is indeed less than five million, but now the performance of our factory is being rapidly promoted."
This Zong Jiqian was trying to defend himself, Liu Wei waved his hand and said: "I don't look down on your factory, but the assets of your factory are indeed not enough to pay our copyright royalties, but we can cooperate in another way." ” As soon as Liu Wei said that his factory was small, Zong Ji was blushing and ready to refute Liu Wei, but Liu Wei said everything after that.
As soon as he said this, Zong Ji was stunned for a moment, and couldn't help asking: "How to cooperate in a different way of cooperation?"
Why don't we lease this brand to you and let you operate, and how about we share the total profit from sales When Zongji heard this, he wondered in his heart whether it was worth it.
Liu Wei didn't speak, waiting for this auspicious moment to think.
After thinking about it for a while, he tentatively asked Liu Wei: "How do you think this division should be calculated?"
Liu Wei thought for a while and said, "This matter has to be discussed in the long run.
But I have a suggestion, you don't know how appealing our smart Yixiu really is, and the final total profit share is calculated by sales.
If the sales volume is small, we will not participate in the share or share less; If the sales volume is particularly high, it means that our brand still has some value, and we will divide it into one to two points."
Liu Wei said this, and Zong Jiqian listened while thinking about Qi Jishi's opinion.
In fact, this method is called a VAM agreement, which has been widely used in Western countries, and now that China has just opened up, I have not seen much of this way of VAM.
However, Liu Wei's last life has become more and more common, and the more famous one is the bet between Morgan Stanley and Mengniu Group.
At that time, Morgan Stanley signed a VAM agreement with Mengniu when it invested in Mengniu.
According to the agreement, the two parties agreed that from 2003 to 2006, the compound annual growth rate of Mengniu Dairy will not be less than 50.
If it fails to do so, the company's management will lose about 60,007,000 shares of the listed company to Morgan Stanley; If the performance growth reaches the target, Morgan Stanley and other institutions will have to give their corresponding share awards to Mengniu's management.
In 2004, Mengniu's performance reached the expected growth target, and the stock rose sharply during Morgan Stanley's share swap, and Mengniu's management also received Morgan Stanley's share awards, making both parties a winner.
Liu Wei also wanted to use the way of gambling to determine the income this time.
However, Zong Jiqian failed to agree with Liu Wei's opinion on the spot, but said to Liu Wei: "I have to go back and think about this matter." ” Liu Wei nodded and said, "Yes, you have to think about it, and I will also ask for the opinions in the stage."
Okay, let's do this today, this is the phone number of my office, you feel that it is okay, we can contact you again. ” Saying that, Liu Wei picked up the pen and left his phone number to this Zong Jiqian.
Zong Jiqian hurriedly picked up Liu Wei's phone, looked at it and said, "That's okay, then let's contact us next time."
Liu Wei nodded and said, "Contact next time." ” Then Zong Ji rushed in front of Liu Wei and settled the tea money.
Liu Wei also felt that this Zong Jiqian was also a small boss, so he didn't care.
As everyone knows, all the money brought by Zongji has been spent.
After the two walked out of the teahouse, Liu Wei saw Zong Jiqian leave, and then went back.
How can you succeed in doing business at one time, but Liu Wei saw that Zongjiqian did have the intention of cooperating, and he hurriedly made full use of the information on his side, especially the ratings of the smart Yixiu, the influence among children, and Liu Wei is also ready to do a small investigation to explore, if the smart Yixiu is linked to the product, how many people will buy the product.
And Zongji's behavior of slapping his swollen face and paying for the fat man also put him in an embarrassment.
At present, Zongji didn't have much money to eat.
But his behavior is also easy to understand, and he doesn't want to be at a disadvantage in cooperation anymore, which is also an expression of this meaning, he is afraid that if he really cooperates, Liu Wei will rely on the smart gold sign to intervene in the business, it will be really bad.
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However, what does Liu Wei have in mind, Liu Wei still wants to sell all the copyrights, if he does this, he won't be able to do animation in the future Liu Wei thought of buying and selling Yixiu's image usage fee at a high price, so that he could also have an income, at least the capital to start his own business.
However, at present, there is no business that buys the right to use the image, and finally there is such a visionary, but the assets are not sufficient, if the right to use the image is sold at a low price, Liu Wei is not reconciled, and Liu Wei has come up with such a gambling method.
Of course, after all, it was the first contact, and neither side knew what they were thinking, but Liu Wei also believed that the person who had come all the way to Yanjing to negotiate with him would definitely not have to give up easily, so he was ready to wait. t1706231537: