PS: Today's two updates will be in the morning, and then the official application will be put on the shelves tomorrow, I hope that most of the readers will support by then, and the author is grateful.…… Since April, because of the popularity of performance and the injection of capital into Century Plaza, the development of "Ice Princess" has entered the fast lane, and the momentum is fierce.In mid-April, Linzhou Lakeside Catering Co., Ltd., the company behind "Ice Princess", officially changed its name to Hudu Catering Co., Ltd., and moved the company's registered address and office address to Pudong New QU in Hudu.At the end of April, the official Weibo of "Ice Princess" announced that Zhang Zetian, the sister of Internet beauty and celebrity ice cream, officially became the company's image ambassador.Also at the end of April, the "Ice Princess" flagship store in Ningzhou officially opened for trial operation.On the first day of opening, the store was extremely popular and enthusiastic customers lined up, which can be said to completely recreate the grand opening of the original flagship store in Linzhou Yintai.In the planning of the Soviet Union, the location of the store in Shanghai has also been determined, which is also located in the new QU in Pudong, only a few steps away from the bustling Bund, and is ready to officially open during the May Day holiday.In the middle of the month, Su Yi has already typed the resignation report, although the company's leaders want to keep this flower of the design institute, but Su Yi's entrepreneurial heart is extremely firm, and he has made up his mind to fight side by side with his younger brother and do a big job, so he decisively declined these retention.She couldn't wait to escape from this cage, and from then on, the sky was high.Starting in May, Su Yi will start a new life and will devote all his energy to the "Ice Princess".At this time, because the flagship store in Hudu was about to open, Su Ze also rushed here and stood with his sister on Nanjing East Road, which was only a few steps away from the Bund.Shanghai is the largest metropolis in China, and they are in the most prosperous prime location, looking at the shop of about 30 square meters in front of them, a faint sense of accomplishment rises in the sister and brother at the same time."
Sister."
Su Ze touched his chin and sighed lightly, "This location is good, but it is also a place where every inch of land is valuable, this time the rent should set a record." ”"Do the math yourself, 6 yuan a square day.The area of the shop is 35 square meters, 78,750 yuan a year, plus property fees, water and electricity bills, the cost is close to 100,000 yuan, which does not include employee salaries. ”Su Yi thought about it and replied, but his tone seemed very relaxed."
There are two senses criss-crossing in me."
Su Ze retracted his gaze and smiled bitterly, "One is a sense of accomplishment, while the other is a feeling of distress." ”"The flowers must be spent, and they can't be distressed."
Su Yi shook his head and gave his own reason, "The scale of the company has become bigger and bigger, and the chain stores are getting bigger and bigger, and the money will definitely not be less."
Although the shop rented on Nanjing East Road is a little expensive, it has also invisibly improved the grade of the 'Ice Princess'. ”She glanced around and continued, "There are countless tourists who come here every year, and a large number of them will have the opportunity to see our 'Ice Princess' in such a prime location, coupled with the atmosphere and exquisite decoration style.Their mental opinion of us will naturally be a little higher. ”Su Ze listened to his sister's nagging for a while, and was also persuaded by her, and replied: "That's right, it is impossible for us to see that this money is tens of thousands more, or tens of thousands less, and it doesn't matter."
Brand building, store location layout, these values cannot be measured by money alone. ”Su Yi walked to the store, turned his head to look at his brother and said, "That's the truth, you just understand."
Hee-hee, from May I felt like I was going to put on the waiter's work clothes again. ”Just from the words, Su Ze could hear his sister's attention to the first branch of the Ice Princess in Shanghai.He smiled slightly and replied, "I also give up the May Day holiday and accompany you." ”…… Hudu Shida Catering is a company established by DQ Ice and Snow Queen in China, and its address is located in Xihan Road, QU, Fengxian, Shanghai.Bader is an American, and the CEO of the headquarters in China, who can be in charge of this side of affairs autocraticly.In recent years, DQ has grown rapidly in China, and it can even be said that it is the fastest growing market in the world.In the perception of the headquarters, this potential and very large market has almost no competitors, and it is simply a beautiful paradise.Because almost all multinational catering giants from the United States can make a lot of money in China.Although DQ Ice Queen is far from being compared to KFC, also a restaurant giant from the United States, and is not as famous as the other party, Bader is sure that they have no rival in the soft-serve ice cream market.He also believes that with the rapid development of China's economy, the market for ice cream will become bigger and bigger with the continuous growth of those post-80s, post-90s, and even post-00s.At this moment, Bader seemed to be running into some troubles: "Oh, Fack!
Can anyone tell me what this ice princess is out of nowhere?
”The official relocation of "Ice Princess" to Hudu also means that they have officially entered DQ's sight.The secretary beside him reported his work with a serious face: "This company was first registered in Linzhou, Zhejiang Province, and now it has just moved to Shanghai not long ago, and its founder is a female graduate student who graduated from Shanghai Jiaotong University, Su Yi. ”Bader glanced at the female secretary and asked, "How can such a woman research so many varieties of ice cream?"
”"It's said that most of them were researched by her, but I think there will be a team behind it.""
Are you sure that our company's recipe hasn't been leaked?""
Isn't the core of the recipe in the United States?"
The secretary said helplessly.These Yankees are suspicious all day long, and they are very distrustful of the Chinese, always feeling that the other party is always thinking about plagiarizing their technology patents.But they are reluctant to accept the huge market and huge consumption potential of this country, so they must greet each other with a smile, and this contradiction has always accompanied them."
I investigated the one named Su Yi, a young woman who has worked for more than a year, has no background, no connections, and the only advantage is that her academic performance is very good, and her work ability is outstanding, but these factors are not enough for her to have the ability to steal the formula from us."
Bader listened to the secretary's words and calmed down, if Su Yi could steal their formula, then it is estimated that there will be millions of people in the world who have this ability."
Damn, we DQ have a direct store on Nanjing East Road, and then they immediately opened a store there, which is closer to us than the Bund."
What does this mean?
In the same competition of fast food and cold drinks, the other party overtook him in the grade of the store.How long have they been around this company?"
BOSS, they're copying us even by name!"
The female secretary said confidently."
Oh, really?"
Bader knows only a few simple words, such as "thank you" and "hello"."
We are the queen, she is the princess, we can only say touch the porcelain, not plagiarism."
The secretary no longer spoke English, but changed it to constantly emphasize the word "ice and snow".In English, these two words are Dairy and Ice, respectively, and when translated, they all become ice and snow."
I see, different English names, but same names."
Bader also pronounced "ice and snow" a few times in a broken pronunciation."
They are so shameless, once Japan, Korea, and today's China, these Orientals like to copy our great inventions in the West."
He pondered for a while, and then continued: "You go and investigate the background information and business status of this company again, and I want to know more about it." ”…… ()