Yang Le looked at Song Yuan, smiled slightly, then beckoned to him and said, "Brother Song, don't get excited, don't get excited, sit down and talk!"
Sit down and talk!
” "But no matter how you say it, this method is a bit ......
That's what the hell is it?
Aren't you afraid of being scolded by everyone?
Song Yuan looked around, then sat down slowly, and said with a speechless face.
After Yang Le heard this, he smiled and said, "What is this?"
We're just in charge of putting the material, are we expressing our opinions?
No, the masses are free to think, and what they want to think, that's not something we can stop, but this definitely can't be regarded as us spreading rumors, right?
” "You're right, but ......"
"Why don't you come up with a better, more low-key propaganda plan than this?"
Yang Le said.
Song Yuan withered suddenly: "Forget it, how can I have such a good brain, but is this really okay?"
” "Don't worry, Brother Song, as long as you grasp it in place, then it's no problem."
"Ahem, I really don't understand you, you can win easily, you have to use this way, believe it or not, as long as you say on Weibo, this movie was made by you, then there will definitely be a group of fans who will enter the venue to buy tickets, you can easily win, and what are you doing with so much messy publicity?
It's so low-key that you don't let others know it's your script!
Song Yuan rubbed his head, looking helpless.
He was really helpless.
This time Yang Le called him to talk about the publicity of "Smart: Ghost Shadow", at first he thought that this kind of publicity was easy, as long as he came out under the banner of Yang Le, it would definitely attract countless fans, and it would be easy to defeat Lin Jiu.
As a result, Yang Le directly rejected his proposal, and he had to be low-key to the point that he didn't carry his own name in publicity!
Without Yang Le's name, what else can this movie look like?
The shaky footage is still blurry, who will watch it?
As a result, Yang Le directly proposed to make a big gimmick, that is, to make it real!
According to Yang Le's meaning, he first made an official website about the movie, and then directly wrote some reports about the content of the movie.
It's about two college students living in an apartment, and then a paranormal phenomenon happens, and finally the husband dies, the wife disappears, and only this tape is here, and then Yenching Cinema gets this video recorder, and now the video is going to be released.
As for the content, try to be realistic, and strive to be the same as those news reports, so that readers will be skeptical.
Then you can put some of the content clips on it.
What are the advantages of pseudo-documentaries?
It's real!
There has never been a precedent for a pseudo-documentary in this runaway of control, so when you see such a video, you will subconsciously think that it is true, and no one will think that it is actually a movie.
In this way, the three of them became tigers, and the ghost record was naturally promoted.
People's curiosity is the strongest, and when they see such a report, there will definitely be a group of people who believe it and go to the cinema to watch it.
Although Yang Le's name did not appear in this kind of publicity, the effect of this publicity has been achieved, and it will be even more powerful.
Song Yuan also had to admit that Yang Le's propaganda plan was very powerful.
But he is worried, this kind of background is suspected of misleading everyone, if it also alarms the police, how can the investigation be done?
"I can't help it, if I use my fame to promote it, it will be very easy to surpass Uncle Nine's box office, after all, the recent market for horror films is not very good, and Uncle Nine will definitely not accept me, maybe there will be mustard, only with this method can he be convinced."
In order to sign Uncle Nine, Yang Le also took great pains!
Song Yuan has no opinion, this propaganda plan is naturally about to be launched. …… The popularity of Yang Le and Jiang Tenglang's music competition has not subsided much.
Your dad will always be your dad's terrier and everyone is playing collectively.
At this time, several particularly eye-catching headlines appeared in front of everyone.
"Moaning and groaning in the middle of the night, this kind of thing happened to young couples when they slept at night......
When everyone looks at it, many lewd men will click in, and then find that the things inside are not what they want to see, but just when they are about to leave, they find that the content here is more exciting than they imagined!
Or maybe there's a headline: "Do you believe there are ghosts in the world?"
The truth left behind by the last video of the young couple!
》 Regarding such a title, it is something that some people with a heavy curiosity like to click into.
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Or maybe this kind of headline: "A house like this is absolutely uninhabitable!"
A family falls apart just because a young couple does this kind of thing......"
This kind of title is what some ladies like to read.
After clicking in, everyone found that the content was indeed different from what they thought!
Some people quit in anger, but some people also deliberately looked into it.
"After the young couple Zhang Cai and Sun Xiao moved into their new home, strange and terrifying incidents continued to occur, disrupting this peaceful family ......"
The length of the article is average, about 1,000 words.
Finally, the article wrote: "When we found out, Zhang Cai was already dead, with a very frightened expression on his face, and Sun Xiao had disappeared, no one knew her traces yet, and this video tape was left at the scene, and the content involved in this tape was very weird, and we handed it over to Yanjing Cinema, hoping that the theater could announce the truth of the matter, so that more people could take it as a warning." ” Subsequently, a video was attached, which was a life video, which was only a short minute.
The first thirty seconds are normal, and the last thirty seconds are dedicated to releasing some particularly weird things.
The last shot is when the woman is in the room for a moment, and the door suddenly opens.
Immediately after, just as everyone's hearts were racing, the video ended!
It didn't take long for this 'news' to spread on the Internet at a breakneck speed.
"Damn, do you see that?
One of the college students and their husbands and wives are dead and the other is missing, what is the truth?
” "I don't know, I also watched that report, and I watched that video, and it almost scared me!"
"It's fake, right?
I think it should be fake, how can there be any supernatural phenomena in this world?
How can there be so many ghosts?
” "But it's really an ordinary camera, who would be so bored with a movie like this?
I think it should be true!
” "If it's true, why didn't the police react at all?"
"This kind of horrific case, if it is released, it will cause panic!"
"Rub, I think it's true, now I'm a little afraid to sleep alone."
"When will it be released?
I suddenly wanted to go to the cinema and I wanted to know what the truth was!
”