Chapter 245 Newspapers "Hahaha......
You guys......
Your expressions......
Hahaha......
"Fang Xuanling and the others are entangled here, but Li Shimin is laughing happily, it's really not easy, these serious henchmen in the past, their expressions are so funny at the moment......
"Your Majesty, are you still in the mood to laugh?"
Fang Xuanling looked at Li Shimin in confusion: "This title is completely inconsistent with the content, what if it is not accepted by the people?"
Our credibility is over."
Although the title is very miserable, Fang Xuanling will not be unable to understand the meaning of this piece of paper because of being pitted - now Datang's papermaking technology has been improved, and the production cost has been greatly reduced, which has been low enough to be accepted by the people, coupled with this seductive title, if the price of the newspaper can be reduced to the point of a steamed bun or half a baked cake, I believe that many people will be willing to pay for it to take a look.
Through the newspaper, the imperial court can screen what happened in the court and disclose a part of the content suitable for disclosure to the people, which can not only let the people understand the policies of the imperial court more accurately, and no longer be harmed by the small officials below, but also let the people understand the current affairs of the Tang Dynasty, expand their horizons, and strengthen their identification with the country.
And these are just the most basic uses of this paper, and its real use lies in......
Fang Xuanling finally understood why Li Shimin said that as long as the novelist turns the direction and targets the people, the status of the novelist will not be under the two schools of the art of war - because compared with the family, the novelist is the most suitable to grasp public opinion, because this is the novelist's old business, it is people's own job, and it is not easy to control public opinion?
And public opinion kills people invisibly, such as if the novelist really controls public opinion, and can even control the hearts of the people, and play with public opinion between applause - coercing public opinion to fight against the imperial court, won't the whole world be left to them to play with it at that time?
Kill whoever you want, save whoever you want, say whoever is good, say whoever is good, say whoever is bad, whoever is bad, who is bad......
In the hands of novelists, the root of a person's good or bad is in their thoughts, and if they want to distort the truth, don't be too simple......
This kind of ability is not weaker than the art of war.
He finally understood why Li Shimin would say that novelists can compete with Confucianism.
This does not contradict the previous statement, novelists may not be as good as Confucianism in terms of governing ability, but ......
Confucianism also has a black history, if the two fight, the novelist may not be able to do Confucianism, but if the novelist does not fight with Confucianism, but desperately explodes the black materials of Confucianism and leaks the scandal of Confucianism, then there is only one final result - the novelist may indeed be destroyed, but Confucianism itself will definitely not feel good, and may even lose the trust of the king because of the novelist's revelations, fall from the position of the first school of the world, and be replaced by other schools.
Fang Xuanling was a little lucky, fortunately the sages of the novelists did not realize this, otherwise no one can say what the world is like today.
"The name of this kind of thing is called a newspaper, and its function is somewhat similar to that of Di Bao, but unlike Di Bao, which is only for officials, this newspaper is for the whole public.
As for the title, this is just a gimmick, and those used to attract the attention of the people will only use this form of name in the first few issues, and it will be changed in the future.
Li Shimin said with a smile, at first he was also messy with this name, but then he thought about it, and he was relieved - after all, the newspaper is a new thing, and for new things, people may be interested, but whether they can accept it or not is not necessarily, and if you want more people to accept it, you can only add gimmicks.
As I said before, don't underestimate the gossip of the ancient people, especially for the royal family, the people are very curious about the life of the royal family.
So Li Zhen deliberately used this kind of title in order to increase its attractiveness - this method has been played rotten in later generations, but in ancient times, it was attractive enough.
"It's just the price of this newspaper, how much should it be?"
Li Ji asked, this question is equally important, if the price is high, the people can't afford it, but if the price is too low, the court will lose money, so it is still necessary to stipulate a price range.
Li Shimin smiled: "I mean, a penny for a penny, I don't know what you Aiqing thinks?"
” "A penny?"
Li Ji exclaimed, it's not that the price is low, but it's a little too high.
At this time, a bucket of rice is only five or seven cents, a bucket of ten liters, the weight of a liter of rice is about three catties, according to the price of a bucket of rice and five cents, one penny can buy two liters, that is, six catties of brown rice - this is a family of five a day's rations, just such a newspaper?
Will anyone buy it?
"But at this price, will anyone buy it?
Why don't we lower the price a bit?
Li Jing asked tangledly.
"Why doesn't anyone buy it?"
Li Shimin still insisted on his opinion: "You must know that although this is a piece of paper, but it carries words, a newspaper has at least 5,000 words on it, you must know that Wang Ben (Wang Bi, a scholar during the period of Emperor Wen of Wei, has annotated and proofread the "Tao Te Ching", and the world is called Wang Ben) "Tao Te Ching" is only 5,400 words.
How much is a copy of the Tao Te Ching?
Even if the price of books is cheap now, at least they have to sell for 30 wen, right?
Although our newspaper is not as valuable as the Tao Te Ching, it also publishes a lot of current affairs and politics, which can enhance the people's understanding of this country and enhance their sense of identity with the Tang Dynasty.
And this is just starting to be issued, and there is not much content, and we can also add the agricultural economic sector and the commercial sector in the future......
This is very practical knowledge, people can learn more about farming through the agricultural economic section, and businessmen can also learn more about the goods through the commercial section......
That's it, it's not worth a penny?
Besides, the printing of newspapers is not so simple, and for the price of a penny, I am still selling at a loss. ” "Makes sense......
However, since the name of the newspaper is called a daily newspaper, it is supposed to be published once a day......
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This is a consumable, it's okay for people to buy one occasionally, but buy it every day, can they stand it?
Li Jing thought about it, and after Li Shimin's explanation, he felt that a penny was cheaper, but when he thought that this newspaper was a consumable, it was useless after reading it once, and if he wanted to learn about the new news the next day, he had to buy it again, so he couldn't help but ask with some worry.