"Okay, let's go eat fish at noon, the mountain city is very distinctive in making fish, I like to eat it."
Xiao Bai had only come to the mountain city from Shencheng in the past two days, and he originally intended to inspect the work and then spend a weekend here.Now it seems that this weekend will not be idle either.After eating, Xiao Bai monk Liancheng returned to the office and continued to discuss the next response of Times Optoelectronics."
Mr.
Shang, the key to the problem now is on your side.Shancheng's 8.5 generation (Oxide) FTFT-LCD production line can be completed as soon as possible, and we will have more choices. ”After thinking about it, Xiao Bai decided to follow S Star and other companies to reduce the price together.This round of price reductions is still mainly aimed at small and medium-sized LCD panels, and some large-size LCD panels will join the ranks of price reductions.However, the price of large-size LCD panels, including products of the 7.5th generation TFT-LCD line and 8.5th generation TFT-LCD cable, is relatively firm.And the new generation of panels, including OLED products and high-end LED products, is a really important source of profits.Therefore, Xiao Bai has recently set his sights on the Shancheng 8.5 generation (Oxide) TFT-LCD production line, and in the long term, he will focus on the Rongcheng 5.5 generation LTPS\LCD\AMOLED production line."
Xiao Dong, the construction of the entire project is currently going very smoothly.The equipment we ordered is arriving one after another, and has entered the stage of equipment installation and commissioning.According to my own speculation, the construction of this line will be several months ahead of schedule. ”Shang Liancheng also understood the importance of this line, and he made a military order to Xiao Bai: Shancheng 8.5 generation (Oxide) TFT-LCD production line will definitely be completed and put into operation within three to five months.Xiao Bai nodded, reached out and patted Shang Liancheng's shoulder, and said, "Then let's be consistent with S Xing and implement a comprehensive price reduction."
I have no other requirements for this round of weak cycle, only to completely crush the Japanese-funded LCD panel companies. ”The horn of the general offensive has long been sounded, and this is the last battle.Throughout the weekend, Xiao Bai basically didn't have time to spend with his family on vacation, and he had been discussing countermeasures with monks Liancheng, Chen Yisheng and others, and kept issuing orders.Starting from Monday, the full line of products of Times Optoelectronics (mainly LCD panel products, including small and medium-sized products, medium and large size products.However, it does not include products from the 7.5th generation and above), and began to reduce prices significantly.The magnitude of the price reduction surprised the industry, and even S Star secretly smacked his tongue.According to this price, in terms of LCD products, Times Optoelectronics basically does not have much profit at all, and companies including S Star, Dongfang Technology and other companies will suffer a slight loss.Other small enterprises, even Japanese-funded LCD panel companies, will incur huge losses.This is the gap in technology (including yield rate, etc.), and it is also the gap in scale.The more advanced the technology and the larger the scale, the lower the production cost.And Japanese-funded enterprises and some small enterprises with high costs will soon face a test of life and death.If the capital chain is broken, some companies will be completely out.S Star saw the determination of Times Optoelectronics, and Dongfang Technology also saw this.Everyone gritted their teeth and cooperated, the purpose was to take the opportunity to clear the scene.This round of cycle transformation of the LCD panel industry is such a dramatic start, followed by a storm-like price crash.The first one that can't bear it is the island's LCD panel enterprises, the original two merged companies announced that they would abandon the production of medium and large size LCD panels, shrink the whole line, and only retain the production capacity for mobile phone screens and computer monitor screens.Immediately, the company began to lay off employees on a large scale, and the LCD panel industry on the island completely collapsed.Japanese-funded LCD panel companies are still gritting their teeth and insisting, but orders in the domestic market are decreasing sharply, and orders in the local market are also declining.There are many reasons for this, but the decline of Japanese home appliance companies and Japanese telecommunications companies is undoubtedly the most important root cause.For example, the main users of display devices, color TV panels, computer displays, mobile phone screens, etc., Japanese companies in these fields are either defeated or declined, the industrial chain cannot form a closed-loop development, and external orders cannot be obtained, which will form a chain reaction.Therefore, after the latest quarterly report comes out, its loss will be shocking.Of course, Times Optoelectronics' quarterly report will also be ugly.The loss is not enough, but the decline in performance is certain.Reflected in the stock price (including A shares and H shares), the LCD panel industry-related stocks began to fall sharply.At this time, Xiao Bai had already returned to the deep city."
Xiao Dong, the phone number of Wang Dong of Oriental Technology."
Xiao Bai sat in the office and remotely commanded this decisive battle, and did not completely cripple the Japanese-funded LCD panel enterprises, and would never withdraw the troops.When it came to the 8.5 generation (Oxide) TFT-LCD production line of Times Optoelectronics Mountain City, on the eve of preparing for trial production, Wang Bin couldn't sit still.At the beginning, Wang Bin also wanted to sit on the mountain and watch the tiger fight, and wait for giants such as Times Optoelectronics and S Star to have a tacit understanding to kill the Japanese-funded LCD companies.However, this weak cycle superimposed artificial price war soon entered a white-hot level.At this point, Dongfang Technology also felt that it couldn't bear it.He made this call just to discuss with Xiao Bai, can he slow down the pace?"
Xiao Dong, I called you, just to ask you to raise your noble hand, if it goes on like this, I don't know others, Dongfang Technology will definitely be about to lose it.""
Wang Dong, I think you may not have figured out a problem.Let's put aside the industry cycle, it is S Star and LG that take the lead in launching a price war, not our time optoelectronics. ”Xiao Bai could understand Wang Bin's difficulties, but he couldn't stop.Moreover, even if he stops, will S Star stop with him?
That's impossible."
Dong Xiao, you won't take the opportunity to kill Dongfang Technology together, right?
Don't think I don't know, it's true that S Star launched a price war, but the most ferocious shot is your Times Optoelectronics. ”Wang Bin muttered, already understanding Xiao Bai's thoughts in his heart.Its so-called,It is advisable to chase the poor bravely,The more at this time, the more you can't stop,Give Japanese-funded LCD panel companies a chance to breathe。
Therefore, the next difficulty will depend on him."
Wang Dong, I'm sorry."
Xiao Bai didn't say much, as for the other party's complaints, he just didn't hear them."
Forget it, don't talk about it, you have time to come to the capital, I'll invite you to drink."
Wang Bin quickly hung up, he decided not to waste time on Xiao Bai, or find a way to find new financing to be safer.To put it bluntly, the competition in the recession cycle is who can resist and who can afford it.Xiao Bai sat on the chair, was stunned for a moment, and then couldn't help laughing.He knows Wang Bin too well, that is a drama spirit, full of drama!
When it comes to financing capabilities, Times Optoelectronics is not as good as Oriental Technology.Time is in a hurry.With the successful completion of trial production of the 8.5 generation (Oxide) TFT-LCD production line of Times Optoelectronics Mountain City, Times Optoelectronics has a more reliable source of profits.Xiao Bai gritted his teeth, and the monks Liancheng, Chen Yisheng and others exchanged views, as well as the shareholders of the company, and a new round of price reduction frenzy began.At the same time, Times Optoelectronics is still striving for excellence in technology, the yield rate and other indicators continue to rise, and the number of patents of the company has also maintained rapid growth.SHARP finally couldn't bear it anymore and began to let off steam, preparing to sell part of its production line."
Guys, let's talk about it, is SHARP putting off a smoke bomb, or is he really going to do a strategic contraction?"
At the decision-making committee meeting at the end of the month, Xiao Bai talked about SHARP.Then he posed a question for everyone."
Xiao Dong, did you do it on purpose?
How can SHARP have time to put smoke bombs?
As far as I know.Not only SHARP, but several other LCD panel companies have stopped production and are ready to sell equipment. ”Qi Yuefeng pursed his lips, he also went to R Ben to inspect some time ago.Although it is a casual look, it is also obvious that the decline of Japanese-funded communication companies, home appliance companies and LCD panel companies is also obvious.He had already heard that SHARP was ready to gradually withdraw from the LCD panel industry and concentrate on developing its own advantageous industries.The advantages of small R in some industries are still obvious, and it has firmly grasped the upstream of the industrial chain, and it is difficult to encounter challenges in the short term.For example, in semiconductor equipment and materials, Japanese companies have always been in a leading position.In this regard, it is difficult to match it in China.However, in more industries, it is also an indisputable fact that Japanese-funded companies have completely collapsed."
So, we don't have to add any more fire?
To be honest, this round of weak cycle is really difficult, you see, what has become of the stock price of Times Optoelectronics?
”Xiao Bai laughed self-deprecatingly, killing 3,000 people and losing 800 self-inflicted losses, while Times Optoelectronics hit the opponent, its own losses were not small.Take the company's H shares as an example, from the highest price of about 70 Hong Kong dollars, all the way down, and the current stock price is only 8 Hong Kong dollars.Of course, there is an element of ex-rights in this process.Times Optoelectronics previously implemented a 10-for-3 distribution plan, and the total share capital was expanded to 6.76 billion shares.Times Optoelectronics (Holdings) Co., Ltd. holds 2.080 billion shares of the listed company, accounting for 30.77% of the shares.Times Technology Group holds 650 million shares of listed companies, accounting for 9.62% of the shares.The proportion of shares has not changed, but the total number of shares has increased, and the stock price will naturally be diluted to a certain extent.But in any case, the stock price of Times Optoelectronics has undergone a baptism of decline."
Dong Xiao, I think I can stop it for the time being.Let the price of the LCD panel hover at a low level for a while, and wait for the victory to be locked. ”Xu Changqing is relatively conservative, he suggested that the current wait and see what happens, we must wait until the Japanese-funded LCD panel companies are completely out."
Then let's settle it, everyone will stop for a while."
Xiao Bai immediately made a decision, and the shipping price of Times Optoelectronics' LCD products remained unchanged for the time being, and we will wait to see the effect.Capital.Liang Weihua quietly came to Oriental Technology to meet Wang Bin.If this round of cycle conversion makes Wang Bin's life very sad, then the LCD panel industry of PADA Electronics Group has reached a critical juncture.PADA has no accumulation in liquid crystal display technology, and it is late to enter the industry, and it only has a 6th generation TFT-LCD production line, which has long been pressed on the floor and rubbed.The 8.5 generation line jointly built by Liang Weihua and Wang Bin is not progressing very smoothly, and there are still about 6 months before it is completed and put into operation.However, there is also an advantage to being small, that is, the total loss is not too exaggerated.But for Liang Weihua's ambition to enter the LCD panel industry, it is a major blow."
Mr.
Liang, this industry has always been like this, and each round of cycle conversion is a process of reshuffling.If you want me to say, you just quit this industry, or you will guard a 6th generation line and half an 8.5 generation line, and it is estimated that you will not lose money. ”Wang Bin said a good thing, PADA's original intention to enter this industry is not said for the time being, but it is indeed a little late.This industry is a capital-intensive and technology-intensive industry, and it is often tens of billions or hundreds of billions of investments, and the upside of latecomers has basically been blocked."
Wang Dong, I'm not willing to be out like this.You know that SHARP is ready to sell its local production line, right?
They talked to me, but I can't eat alone, how about you and me joining forces?
”It's strange that Liang Weihua played SHARP once last time, but the other party wanted to sell the production line and found PADA Electronics Group.Wang Bin disagreed, SHARP wanted to sell the production line, and it was not easy to find a buyer who was willing to take over.Giants such as S Star and Times Optoelectronics will not want it, and small enterprises do not have that strength, so PADA Electronics Group, which has not been in the industry for a long time, is one of the best choices."
Mr.
Liang, the acquisition is a good way to quickly expand the scale.However, there are two problems, one is that the production cost of R's home country is very high, and the other is whether it can pass the acquisition review of R's home country. ”Wang Bin is not so optimistic, after protracted negotiations, if R does not approve, wouldn't he be blind?
This possibility is not only there, but it is also very large."
It's not going to be disapproved, is it?
At present, China has entered the world's advanced ranks in terms of display technology, and what is the point of engaging in technology blockade?
Besides, didn't I buy a 6th generation line from the other party?
”Liang Weihua was a little unconvinced, he was not messing around, what he said was indeed the truth."
Then let's put it another way, you can always cheat others, if this time people drag you for a year or two, will you miss a lot of opportunities?
Therefore, it is not that we cannot cooperate, and if we want to cooperate, we will build our own production line. ”WANG BIN SHOOK HIS HEAD WITH A SMILE, NOT QUITE UNDERSTANDING THE RELATIONSHIP BETWEEN LIANG WEIHUA AND SHARP.But in any case, the initiative must be in your own hands, which is the only magic weapon to avoid risks.Liang Weihua was silent for a while, and Wang Bin had actually pointed out a lot of problems when he said it to this extent.First of all, PADA Electronics Group wants to fight its way out of the LCD panel industry on its own, and I am afraid there is not much hope.But cooperating with Dongfang Science and Technology is actually tied to the other party, and it is fully controlled by others from technology to capital.The 8.5 generation FTF-LCD production line currently under construction cannot be said to be a deliberate delay by Dongfang Technology, but at least it is not full effort.There are many production lines of Dongfang Technology, and there are more than one projects under construction.The other party can afford to drag it, but Liang Weihua can't afford it."
Alas!"
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Liang Weihua had a deep sense of powerlessness at this time.