The meeting of the decision-making committee ended immediately, and the meeting passed the proposal to actively expand the production capacity of OLED panels of Times Optoelectronics, and supported Shang Liancheng to resolutely respond to the price war.Then, Xu Changqing, on behalf of the decision-making committee, made a phone call to Xiao Bai and informed him of the decision-making committee meeting."
Dong Xiao, I'm really sorry to disturb you on vacation.But if you know this, you don't have to rush back.After all, it takes a certain amount of time for Mr.
Shang to make plans and discuss ways to deal with price wars. ”Xu Changqing just wanted to say hello to Xiao Bai first, just let the other party know that there was such a thing, and wait until Xiao Bai came back from vacation."
What else is there to say about this?
A new production line must be built!
There is no problem of too late time,S star and other companies choose to launch a price war at this node,They must have played in advance,We are now expanding the production capacity of OLED panels,The timing is just right!
”Xiao Bai was happy when he heard it, S Star wanted to weaken the profitability of Times Optoelectronics through the price war, so as to shrink back on the issue of expanding production.But the Times Department is not short of money at all now, and calculating the time, Times Optoelectronics can refinance (circle money) from the secondary market again.The question of funding has nothing to do with profitability in the short term.In addition, the shipment of OLED screen wants to surpass the shipment of LCD screen, which cannot be completed overnight.According to Xiao Bai's estimates, S star and other companies have at least one to two years in advance.In other words, if Times Optoelectronics can make a decision to expand production immediately and invest a huge amount of money, everyone will still stand on the same starting line of the new track after all.It's a simple strategy, but it's very demanding for businesses.If Times Optoelectronics is not backed by the Times Department, the construction cost alone can crush the enterprise.The two chatted for more than half an hour, and the little worry that Xu Changqing originally had in his heart disappeared.After Xiao Bai hung up, he was not in a hurry to go back, and continued to vacation here as planned.It wasn't until the end of the half-month vacation that he flew back to the deep city with his family."
Mr.
Shang, have you done the plan for the new production line?"
After coming back, Xiao Bai rested for a day.As soon as he got to work the next day, he called Shang Liancheng and Juvinson to his office."
The preliminary plan has been made, but there are still some things that need to be improved in this plan, and it can be done within a week."
Shang Liancheng spoke, handing the first draft of the plan to Xiao Bai.Xiao Bai took it and took a look, this 6th generation (flexible) LTPS\AMOLED production line was originally under planning.However, due to various reasons, the implementation of the project has been delayed.Now that the project has been confirmed, some details need to be changed, but the construction cost with a total investment of 46.5 billion yuan is still the same."
Mr.
Shang, for us, technology is not a problem, only production capacity is the biggest problem.So, what I mean is that we will build two 6th generation (flexible) LTPS\AMOLED production lines at the same time.One can be built in Rongcheng, and the other can be built in Shancheng. ”As soon as Xiao Bai's words came out, Shang Liancheng and Juwenson were both stunned.The total investment of the two 6th generation (flexible) LTPS\AMOLED production lines is almost 100 billion yuan.Any company will feel a little overwhelmed with this amount of money in a short period of time."
Xiao Dong, can we stagger the construction of the two production lines?
If there is a gap of about two years, it will be much more relaxed. ”After Shang Liancheng came back to his senses, he tactfully suggested that Xiao Bai think about it again."
I think about it this way, two production lines, one of which is invested and built by a listed company.The other one is naturally invested and constructed by Times Optoelectronics (Holdings) Company.Times Optoelectronics Co., Ltd., the company can take the form of additional issuance to refinance in the secondary market.As for the holding company, let's issue a part of the corporate bonds. ”Listed companies and holding companies have some accumulation, and it is no problem to raise tens of billions of yuan.It's just that the investment in the project this time is too large, and the construction cost of each production line is nearly 50 billion yuan, so it has to be financed.Speaking of this, Xiao Bai turned his head to look at Juwenson: "Mr.
You, you must actively cooperate with Mr.
Shang's work."
You are responsible for both projects and local negotiations.This time, the investment amount of the project is too large, and Rongcheng and Shancheng must solve a part of the construction funds for us. ”Shang Lian Cheng saw that Xiao Bai's attitude was very resolute, so he no longer persuaded the other party.Juvinson just nodded vigorously and said, "Xiao Dong, please rest assured, I will communicate effectively with Rongcheng and Shancheng." ”"Mr.
Shang, if there is nothing else, you can go back and seize the time to improve the project construction plan.Mr.
You, you should leave for Rongcheng and Shancheng in the next two days, and contact the local people in advance. ”After Xiao Bai finished talking with the two of them, he sent them away.Subsequently, he arranged for the head of the company's investment and financing department and Cui Mingda to carry out the relevant tasks of the additional issuance of Times Optoelectronics.Ask them to put this in place as soon as possible.Both sides quickly took action, one of them was responsible for helping Times Optoelectronics to raise funds in the mainland, and the other was responsible for helping Times Optoelectronics to raise funds in Xiangjiang.A week later.Shang Liancheng came up with a detailed project plan.Xiao Bai immediately convened a meeting of the decision-making committee to review the 6th generation (flexible) LTPS\AMOLED production line project in Rongcheng and Shancheng."
Xiao Dong, everyone, I don't have any opinions.If the capital can be guaranteed, it is the most suitable choice to build two production lines at the same time.Times Optoelectronics now needs the production capacity of OLED screens the most, and with production capacity, the plans of South Korean companies such as S Star will be disappointed. ”Xu Changqing was very supportive of Xiao Bai's idea, and he was the first to vote in favor of the project plan submitted by Shang Liancheng.The other members of the meeting had no objections, and the project plan was approved."
Xiaoling, let's go to Rongcheng this weekend.Next, I may have to stay in Rongcheng and Shancheng for a while, and put the two projects in place as soon as possible. ”These days, Juvenson has been staying in Rongcheng and Shancheng, and the local people are very supportive of the construction of both projects, but the leaders of both places want to meet Xiao Bai.Xiao Bai thought about it for a while, and when he got home from work that day, he told Liu Xiaoling about it."
Brother Xiao, I can't leave recently.After returning from New Zealand, I also talked about two investment projects here, which are currently in a critical period. ”Liu Xiaoling smiled and shook her head, it wasn't that she didn't want to go to Rongcheng, but that she had important things on her hands."
Okay, you're busy, I'm not sure when I'll go there this time, I'll call later."
Xiao Bai didn't say anything else, only said that he might not be able to come back soon after he went to Rongcheng and Shancheng, and he would see it when he got there.Weekend.Tian Chunxiu rushed over with Ziyu, it just so happened that Liu Xiaoling was busy during this time, and when she and Xiao Bai flew to Rongcheng, they also took Chenchen with them."
Ah Bai, I have to go to the mountain city for two days in Rongcheng."
After arriving in Rongcheng, Xiao Bai and Tian Chunxiu came directly to the villa in Huanhuaxi.Tian Chunxiu planned to rest in Rongcheng for two days, and then go to Shancheng.For her, the business of Shancheng is becoming more and more important nowadays, and she needs to visit here from time to time."
Well, I'm coming here this time, the focus is on Rongcheng, and I may have to go to Shancheng later."
Xiao Bai nodded, he, Liu Xiaoling, and Tian Chunxiu have been in this state for so many years.When there is work, everyone is busy with their own work, and there is basically no phenomenon of pulling back their legs.At night.Master Yu made a large table of authentic Sichuan dishes, Xiao Bai specially opened two bottles of beer and Tian Chunxiu ate and drank at the same time, both of which were very enjoyable.After eating, Chen Yisheng ran over."
Xiao Dong, I'm sorry.The company had an important meeting before, so I didn't pick you up at the airport. ”Chen Yisheng saw Xiao Bai and explained first."
It's okay, I've already said it, no matter where I go, you don't need to be busy with these things that are ushered in."
Xiao Bai smiled and shook his head, he knew that Chen Yisheng was nothing more than a polite word.The Times Department has never cared about this, the key is to see how well you do at work."
Mr.
Xiao, I went to the city for a meeting two days ago, and they also talked about the new projects that the company is preparing to launch.Listening to their tone, they are determined to keep the project on the ground. ”Chen Yisheng first talked about the new project, and then introduced the operation of each production line in Rongcheng and Shancheng as a whole.At present, Shang Liancheng rarely comes here, and all lines of Rongcheng and Shancheng are under the unified management of Chen Yisheng."
Well, Mr.
Chen, I will go to the factories for a walk in the next two days."
Today is not a formal work report, Xiao Bai and Chen Yisheng quickly changed the topic.Chen Yisheng sat with Xiao Bai for almost an hour before getting up and leaving.He came to visit Xiao Bai, it was more of a courtesy visit, and when Xiao Bai went to the company to inspect, it was not too late to report the work in detail.Following.Xiao Bai went out early in the morning, and the first stop was to inspect the 5.5 generation LTPS\LCD\AMOLED production line in Rongcheng.And listened to the work report of the factory management.This line is the first 5.5 generation AMOLED production line in China, and in terms of technology, it is not inferior to the production line of S Star.And the factory also has a feature, that is, it can produce LCD screens and OLED screens at the same time.Here I want to talk about this AMOLED, its full name is called Active Matrix (ActiveMatrix) OLED.The so-called active matrix, to put it in layman's terms, is that there is a control switch behind each pixel (not accurate, but more vivid).What acts as a control switch?
Transistor.In the field of semiconductors, the transistor is actually a switch, and the best transistor used in AMOLED is TFT.The TFT of the TFT-LCD.In the LCD field, TFT is used to control each liquid crystal, and in the OLED field, TFT can be used to control each pixel.Therefore, AMOLED can be called TFT-OLED, and TFT-LCD can also be called AMLCD.To put it bluntly, TFT-LCD and AMOLED have something in common.TFTs can be made from a variety of semiconductor materials, such as amorphous silicon (a-Si), oxide semiconductors (Oxide), and low-temperature polysilicon (LTPS).Generally, amorphous silicon TFT is used in the LCD field, and oxide TFT and low-temperature polysilicon TFT are mostly used in the OLED field.Among them, oxide TFT is suitable for large-size OLEDs, and low-temperature polysilicon TFTs are suitable for small-size OLEDs.LG, which focuses on large-size OLEDs, is betting on oxide TFTs, while Samsung, which focuses on small-sized OLEDs, is betting on low-temperature polysilicon TFTs.But this division is not absolute, oxide TFT and low-temperature polysilicon TFT can also be used in the LCD field, and can make the LCD panel display effect better and better, so that the necessity of OLED to replace LCD is not so urgent.For example, Times Optoelectronics has an 8.5-generation Oxide\LCD production line, and also has a 5.5-generation LTPS\LCD\AMOLED production line.In recent years, Times Optoelectronics has bet on oxide TFT and low-temperature polysilicon TFT at the same time, both in size and size.In terms of advanced technology and comprehensiveness, it is not inferior to South Korean companies such as S Star.Now, as long as the production capacity of small and medium-sized OLED screens is raised, Times Optoelectronics can be invincible.In the field of LCD, Times Optoelectronics is already a standout.In the field of OLED, Times Optoelectronics will not lag behind.Now it's all about capacity."
Xiao Dong, at present, the production capacity of the 5.5 generation production line, the production capacity of AMOLED screens has reached full production, and future shipments can no longer meet the growing market demand."
After coming out of the factory, Chen Yisheng couldn't help but sigh.In just a few years, there have been great changes, and with the support of the fruit company, S Star is guiding the upgrading of mobile phone screens.It is precisely because of this confidence that the other party will launch a price war in the LCD field."
Yes, we invested 100 billion yuan to build two 6th generation (flexible) LTPS\AMOLED production lines, in order to make up for the shortcomings of production capacity.In addition, Mr.
Chen, we already have obvious advantages in the LCD field.Especially on large-size LCD panels, the distance between them and their opponents has been widened, and they must not give up lightly. ”Xiao Bai believes that the upgrading of mobile phone screens will probably take several years to form a climate.As for the large-size panel used in color TVs and other products, it will still be dominated by LCD for a long time in the future.At present, OLED large-size panels have no advantage in price, and the production capacity is far from meeting the needs of the market.Therefore, Xiao Bai is not in a hurry to build a high-generation OLED panel production line, and LCD panels still have great potential to be tapped.However, the small-size products used in mobile phones, OLED screens have shown a strong trend, and Times Optoelectronics can no longer be indifferent.Next, Chen Yisheng used two days to accompany Xiao Bai around the factories in Rongcheng and learned in detail about various problems in the production and operation process.Xiao Bai believes that the production lines of Times Optoelectronics in Rongcheng are running well."
Mr.
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Chen, you can help me make an appointment with the leaders in charge of the city, and I will go and meet with them.After all, it is a 50 billion yuan project, and it is better to meet and talk about some things clearly. ”Xiao Bai will not have specific negotiations with the Rongcheng side, and negotiations are the responsibility of the Juvenson team.When he went to meet with the local leaders, the main purpose was to talk about principles and directions, and the other was to get in touch with feelings."
Okay, Xiao Dong."
Chen Yisheng immediately made a phone call, and finally decided that the relevant local leaders would hold talks with Xiao Bai in the city government tomorrow morning.As Xiao Bai is concerned, he doesn't care about anything else, he only cares about how much money can be invested in this project to support Rongcheng?