Adidas is a well-deserved giant in football, and the sponsors of the European Champions Cup and World Cup have been won by Adidas most of the time.Its biggest rival, Nike, is focused on basketball, with each side taking advantage of their location to dominate the richest European and American sports sectors.At the same time, the two sides are also constantly infiltrating each other's fields, such as Adi won the contracts of Duncan, Garnett, Maddie and others in the NBA, while Nike rushed into the football world more vigorously, Figo, Torres, Cannavaro, Drogba were all captured by it.Judging from star status, it seems that Adi's offensive is slightly more fierce.However, the German company Adi has one thing that is inferior to Nike, that is, national strength.Nike took advantage of the radiation of the United States to the American countries and won the crucial football platter: the Brazilian national team!
As a result, in the camp of well-known stars in the world, a large piece has been taken away at once, and even in terms of top stars, it is almost equal to Adi, Ronaldo, Ronaldinho, and Carlos have become Nike's spokespeople.The competition between the two sides is comprehensive and fierce, and Adi is still ahead of Nike even in the breadth of stars, but in the competition for the world's footballer of the year and the winner of the Golden Ball, the most valuable and newsworthy star in the global football industry, he was strongly overtaken by Nike.In the past ten years, if Zidane hadn't been a three-time jumper, the World Footballer of the Year would have been "exclusively sponsored" by Nike.Ronaldo in 96 and 97, Rivaldo in 99, Figo in 2001, Ronaldo in 2002, Ronaldinho in 2004 and 2005, all belong to Nike.During this period, Adi's support, such as David Beckham, was a huge commercial success, but it fell behind in terms of accolades.So much so that it has not been able to forge depth and more lasting influence for the company's brand through the highest award in football.Figuratively speaking, Adi's stars are large but not elite enough, while Nike's stars, although not many of them, are almost the best.Among them, Adi spends more money, but it is not as good as its opponent in terms of profit efficiency.After all, just like the World Footballer of the Year, who can remember who the second place is?
The impact of the first place is more than the other nine in the top 10 combined.Behind the star-studded competition for individual awards is a fierce competition between the two companies.This is even reflected in Wang Ai's Chelsea club, where Nike is the club's sponsor and Adi is the sponsor of Wang Ai, Frank Lampard, Petr Cech and others.This is especially true in the national team, so much so that there are often disputes.This is not only unique to the Chinese Olympic team.It is not uncommon in international football for one to sign for a team and a player for what to wear and what shoes to wear.It is also possible for the club to be better, especially the giants, like Real Madrid, whose own strength is extremely strong or even not weaker than the two companies.Now, the Guardian newspaper has unexpectedly broken the news that Wang Ai is interested and capable of competing for the new World Footballer of the Year award, especially after they have carefully studied the footage of the last Chelsea and Barcelona match.Therefore, CY Sports Brokerage Company was specially entrusted to convey the opinion of Adi Company to Wang Ai: the company will provide strong support.According to the analysis of Leonie, who already has a lot of connections in German football, Adi's desire to compete for the World Footballer of the Year and the Ballon d'Or is more urgent, but ......
It does not mean that they will go all out to support Wang Ai.Because this is a World Cup year, there is no doubt that the members of the World Cup winning team will occupy an extremely advantageous position.And the Chinese team is unlikely to win the World Cup (this is still a more euphemistic statement from Adi), so Wang Ai is fighting for two awards this year, which is not a good year.Adi's company must consider the probability of success and input costs, the World Cup is a good option, Adi can choose the main team of the champion team to support, such as France's Zidane, such as Germany's Ballack, such as England's Frank Lampard, such as Spain's Raul, as long as any of these four teams win the championship, and these players perform well, Adi must go all out to support them.Of course, if the Brazilian team wins the championship, then Adi can only shout anti-racism and praise the football talent of the Chinese.Therefore, although Adi admires Wang Ai's ambition and is willing to provide support, the strength of support is still reserved.Therefore, Constance was assigned by Leonie to come and explain to Wang Ai in person.Constance came this time, and the work factor only accounted for part of the reason, and the other was the purpose of the R Fund, and she finally understood.Although the homeless child herself is a little confused, Francesco, the housekeeper who has taken care of her since childhood, is very sensitive.Francisco's family has been stewards of the Greek royal family for generations, his grandfather followed George II abroad, returned to China, and restored, and his father later followed his illegitimate son George III to Spain, where he died soon after George IV's unexpected death, because he had no hope of recovering his position.It was left that Francisco and Constance depended on each other.If it weren't for Sophia's care, he would have to go out to work to support Constance.Like his grandfather and father, Francisco, who took the restoration of the status of this Greek royal blood as a lifelong pursuit, and also relied on the restoration of personal and family status, fully inherited the family culture, although he lacked a platform to display it, but the essence of the basic political struggle, especially the palace struggle, was still understood.Therefore, after Constance said the news of the R Fund without paying attention, he immediately realized the metaphor of this arrangement.As a result, Francisco gave Constance a detailed explanation.If it weren't for the little girl's refusal to obey, he would have had the idea of letting Constance graduate early and run to England immediately.As a steward who also followed King George and his descendants from Greece for many years, and as a descendant of generations of royal stewards, his desire for Constance to obtain the title was even stronger than that of his master.Constance still had a bit of an idea of family glory, or the burden of blood, while Francisco was almost obsessed.It was under Francisco's explanation that Constance understood the tacit understanding of the night outside London, surrounded by the tacit understanding, not only moved by the "boss" and his "wife" and "lover" who actually made such a big arrangement for her little assistant, but also depressed by the personal IQ that everyone knew she did not know.Constance, who was a little impulsive, a little afraid, a little moved, came to Barcelona just like that.()