Chapter 50 The opening of the mall From the end of June, the mall began to be renovated, to the beginning of August to open soon, Xu Tingsheng hardly helped much, Xu's father did his best, only asked him to give the supermarket a name, he searched the Internet to impress the names of large supermarkets, and found that there were almost no famous trademarks that had not yet been registered.
Of course, famous trademarks are also made step by step.
At present, the Xu family does not have the ability to immediately go in the direction of a large chain, so he retreated to the next best, and Xu Tingsheng took the most popular name: Huangou Libei Shopping World.
A little malice in my heart: I'm Tesco his brother.
In the small Libei, the news of the opening of the supermarket does not need much publicity, release the news, and then wait for word of mouth.
"Did you hear that, I'm going to open."
"Oh, guess that, I guess the one who sells mobile phones."
"I think it might be possible to sell clothes, old and young, men and women, and it is possible to fill such a large area with one plus." “” What they guessed was something that Xu Tingsheng didn't expect before, Xu's father "insisted on going his own way" and set aside a piece of mobile phone counter in the supermarket that was too small, and sold everything from Nokia to copycat machines.
Li Xiu, the female manager who came back from West Lake City, argued with Xu's father several times about this, in her opinion, this is too nondescript, but Xu's father insists on adapting measures to local conditions, because this is Libei, even if the modernization of the supermarket is not as good as that of Xihu City, it is enough for Libei people, and mobile phones are a huge profit point that is developing rapidly.
Li Xiu finally had no choice but to compromise, but still clearly reserved his objections.
For this point, Xu's father and Xu Tingsheng both have the same attitude: appreciation.
She really made the shopping her own business.
On the opening day, there were no ribbon-cutting or other flowers, only the popularity outside the store.
Xu's father and Xu Tingsheng wore identical shirts, trousers, and leather shoes, and simply stood at the door, surrounded by Xu's mother and sister Xu Qiuyi, in addition, there were classmates and relatives who came to cheer.
In their concept, even if there is no clear proportion of shares, but they have invested money, the Xu family has given interest commitments and dividend expectations, so this is their own business, they are the most enthusiastic group of people in the previous publicity process, today the supermarket opened, they not only came by themselves, but also brought a lot of relatives and friends to cheer.
Dad Xu also takes care of their "sense of ownership", ranking their positions in the center, wearing red flowers one by one, and being complacent.
After the salute sounded, the father and son went to the left and the other to the right, holding the two ends of the "You Guess" banner tightly wrapped around the transparent glass ribbon of the mall, and exerted force at the same time.
"Boom."
The curtain opens.
Huangou Libei Shopping World was officially unveiled in front of everyone's eyes.
For the exterior of the mall, the Xu family designed a huge transparent glass ribbon to maximize the scene inside the supermarket.
In the children's play area with the bouncy castle as the main body, the children of several relatives entered early and jumped happily on the castle.
Seeing this scene, the hands of parents with children in the crowd of onlookers suddenly tightened, and the children couldn't wait.
In addition, several large hanging screens are playing hit songs, and Stefanie Sun sings about encounters.
Without a number plate, the first modern large-scale self-selected supermarket in Libei County met with Libei people.
As a demonstration, Huang Yaming helped pick up a five-year-old boy who was playing in the play area and put it on the seat of the shopping cart, and the little boy who was nervous and crying because he was picked up by a stranger giggled at the moment when the shopping cart was pushed.
Subsequently, the supermarket employees dressed in uniform clothing and badges lined up under the leadership of Li Xiu, lined up in two columns on both sides of the door, bowed together, and shouted in unison: "Welcome, welcome to Libei Shopping World."
The next moment, the staff team retreated in an orderly manner and stood on their respective posts.
Crowds began to swarm into the mall.
Completeness is a major requirement of supermarkets, and Huangou provides the first real one-stop shopping mall for Libei people.
The first to be snatched up was the shopping cart, and the person who didn't grab the shopping cart had to pick up the shopping basket, but fortunately, the shopping basket was enough.
"Such a good decoration, maybe it's quite expensive."
"It's a little more expensive."
The customers were mentally prepared, but they soon found out that the prices of the products they bought were cheaper than the small supermarkets and wholesale departments outside, and the prices were of good quality and low price, which is probably what it meant.
In fact, in 2003, in the case of Taobao has not yet flourished, the transparency of prices is relatively small, the prices of small supermarkets and wholesale departments are very arbitrary, it is very profitable, Huangou has a large number of purchases of goods and cost advantages, after investigating the prices of Libei to determine their own prices, although almost every commodity is lower than the market price, there is still about 38 profits.
The mall was in full swing, and the smile on Xu's father's face was hearty and cheerful.
For this day, he waited silently for too long, Xu Tingsheng looked at Xu's father from the side, and couldn't help but feel sour in his heart and burst into tears.
Filial piety.
Let his father find himself and find the self he wants to be, this may be Xu Tingsheng's biggest "filial piety".
There are constantly people who come to congratulate them.
Boss Ye of Jincheng Building hurriedly got out of the car and apologized repeatedly: "I'm sorry, I'm sorry, Boss Xu, I'm on a business trip, and I've been rushing, but I'm still one step late." ” Dad Xu shook hands and chatted with Boss Ye.
Boss Ye saw Xu Tingsheng on the side, and said to Xu's father: "This is the champion of our Libei bar, the one on the big banner."
Dad Xu nodded proudly.
"It's amazing, your Xu family is really amazing, father and son are heroes, Boss Xu, let me tell you, I saw it last time, this kid is extraordinary, no wonder you take him with you when you talk about business."
After a while, more and more people came to congratulate, many of them were called by the "small shareholders" of the shopping mall, but at this time they could only cheer at the door, and the supermarket was already crowded.
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At this time, the customer with the shopping basket feels much wiser than the one pushing the shopping cart.
What's even more difficult is that the supermarket employees who are also pushing the cart, the sales are more hot than expected, the shelves are emptied again and again, and they have to squeeze through the crowded crowd again and again to load the shelves.
Of course, they soon didn't have to work so hard, and customers started picking up goods directly from their carts.
Xu Tingsheng also came on the opening day of the supermarket in the same location in his previous life, and the scene was very hot, but there was still a gap between it and the scene in front of him.
The reason is that, on the one hand, the decoration and modernization of the shopping mall are higher, and on the other hand, the two large banners of "Wait for Me" and "You Guess" have successively covered the entire shopping mall, which has whetted the appetite of Libei people.
There is also the attraction of Xu's father and son, my father is the first celebrity to set up a factory in Libei, and he has made a comeback after more than ten years of hibernation, and his son is the legend of Libei Middle School, a freshly baked champion of liberal arts.
Many people want to come and see this legendary father and son pair. , happy shopping, fire.
Xu Tingsheng and Xu's father stood at the door to greet the guests who kept coming, and there were actually many people who came to cheer for him, Lao Zhou, Fang Yunyao, and even Ye Yingjing's family all appeared.
The two exchanged a few words, and Ye's mother was about to "chat deeply", but was pulled away by Ye's father: "People are busy today, let's talk another day." ” Xu Tingsheng had no choice but to smile apologetically, in fact, even if it was Lao Zhou today, he didn't have time to say much.
It was almost noon, and when lunch time came, the number of customers in the supermarket finally decreased, and just as Xu Dad and Xu Tingsheng were about to arrange for staff lunch and replenishment, Xu Tingsheng saw a few unexpected people.
The four principals of Libei Middle School came.
They have already helped to do the promised advertisement, and they have the largest student group in Libei in their hands, and by extension, they can reach a larger group of parents, and there is no doubt that the effect of this advertisement is huge.
Several principals came with guilt, and President Xu said: "We have always been a little ashamed about the volunteering of Tingsheng, and we can't do anything else, so today we will hold all the fields that can be held." ” What else can a few principals hold?
As soon as Principal Xu's voice fell, a crowd of students began to appear in the distance, and someone shouted loudly from afar: "Senior Xu Tingsheng, we are here to cheer you on." ” It seems that it is too late for lunch, so hurry up and load the goods.
The principals could not have deliberately asked or ordered the students to come, they just did one thing, Libei Middle School canceled the closure management during the lunch break that day, and the students were free to move.
Libei Middle School is only a few hundred meters away from Huangou, but originally Xu's father and Xu Tingsheng did not consider that they would welcome this group of students today, Libei Middle School is under closed management, and there are more than 1,000 students of all grades who are making up classes in the summer.
Principal Xu gave an order to temporarily cancel the closed management, and this scene appeared.
"This face is bigger."
Dad Xu held Principal Xu's hand and said earnestly
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