Berthoyet had just gotten off the plane from London's Heathrow Airport and rushed directly to Southampton's St.
Mary's Stadium with his team of negotiating assistants.
He hopes to negotiate this deal with Southampton as soon as possible.
Unexpectedly, when he came to St.
Mary's Stadium and walked into the office accompanied by Southampton Executive Chairman Nicolas Cortes, he saw Southampton's marketing director through the open door as he passed the conference room.
Sun Yue and Adidas negotiator Marcus Bowman.
He got the upper hand Berthoyet suddenly panicked.
If Nike's demand for Southampton now is more reflected in preparing for the future in one or two years.
So, what adidas needs for the Saints is now Liverpool was poached, leaving Chelsea alone to support the entire British market.
This is certainly not what Adidas wants to see.
And if you want to reverse this situation, then winning Southampton is undoubtedly a good supplement.
Even if this is just a British Championship team.
But when have you ever seen a Championship team so awesome and so exciting, attracting the attention of the entire English football world?
Even now, the media across Europe are discussing what big moves Southampton will make this summer.
For this kind of attention, even the Premier League teams may not be able to get it.
"Nicola, how was your discussion with Adidas?"
Berthoyet asked with a smile as soon as he sat down in another conference room.
Nicola Cortez was a little embarrassed and shook his head, "The progress is not bad.
We talked for a day yesterday, but the two parties are a bit unable to agree on the price.
I don't know if there is any new progress today."
Berthoyet knew it well and nodded.
After Nicolas Cortez left, he immediately waved to his team.
"Wait a minute and the price will start from 20 million pounds" "Twenty million pounds" "No, it's too high."
The previous price of 15 million pounds seemed outrageous to many people.
After all, when Nike sponsored Inter Milan, it was only at this price.
But now to sponsor Southampton, which is still a team in the English Championship, they actually want to pay 20 million "The most important thing is data sharing and cooperation in virtual reality technology" This is another crucial negotiation point in Berthoyet's trip.
Whether we can win jersey sponsorship is not very important.
What is really important is the cooperation in big data and virtual reality technology.
This is the most important part of Nike Corporation.
The members of the negotiation team also knew it very well, so they didn't say anything more.
After Nicolas Cortez left the small conference room, he passed by the Adidas negotiation room and found that the door was closed.
I feel very strange in my heart.
Is the negotiation over?
But when he returned to the office, he found Sun Yue sitting on the sofa in his office, playing WeChat with his legs crossed.
"Master Huan, the price of Adidas is very tight, 18 million pounds, and they won't let go."
After speaking into the microphone, Sun Yue shook his phone at Nicola Cortez.
Soon, a notification sound came.
Sun Yue immediately clicked to answer.
"Eighteen million pounds is too insincere."
This was Yang Huan's voice.
Then, another one came.
"What do you think?"
Sun Yue pressed the button again and said: "I deliberately left the door of the conference room open just now to let Marcus Bowman see Bert Hoyet and others.
It was obvious that he was nervous and wanted to cover it up with some small movements.
But how can you hide it from me?"
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When this guy talked about it, he looked proud.
Nicola Cortez on the side was depressed.
It turns out that the door of the conference room was left open on purpose just now.
This guy is so cunning and shameless that he even hid it from me No wonder Cash Harris said, don’t do business with the Chinese.
The news came again immediately.
"Then put some pressure on them.
It's only 18 million pounds, which is too little."
Nicola Cortez smiled wryly.
My young master Huan, eighteen million pounds, that is already the treatment of a wealthy team.
Inter Milan is not that high, and AC Milan is about the same price, which is still low.
"Understood" Sun Yue answered concisely this time.
Nicola Cortez sat aside and watched him end the WeChat call, waiting for his next move.
But who knew, this kid would actually start playing the game.
So outrageous, so outrageous "Hey, I said, they are waiting over there."
Nicola Cortez was sitting on pins and needles and finally couldn't help but speak.
"I know" "You don't see them" "See you" "Then you're still sitting here playing games" "Wait, why are you so anxious?"
Sun Yue suddenly thought of something, "Oh, right."
He stood up directly, but instead of going to meet the guests as Nicola Cortez thought, he walked outside the office and called the front desk lady in.
"Go to the two conference rooms and ask them if they want anything to drink."
"Okay, Mr.
Sun" "Bring me a cup of coffee by the way, Nicholas, what do you want to drink?"
Nicola Cortez was a little angry, "I can't drink anything."
"Then give him a glass of boiling water to reduce the heat."
Sun Yue chuckled and continued to play his game, still mumbling.
"Wow, I haven't played for just one day, and Master Huan is already so far ahead.
These days, if you don't work harder, you will be the deputy squad leader sooner or later."
Nicola Cortez was depressed.
Master Huan is like this, why is this Sun Yue like this?
Those are Nike and Adidas, the giants in jersey sponsorship.
Can you offend them?
"Let me tell you, what do you think?"
He finally couldn't sit still anymore.
"Let's talk, what else can we think about" "How to talk" "Let's just talk about it like this.
Master Huan, won't you tell me?
The one with the highest price will get it?"
"Then you have to go talk to them.
Why are you leaving them hanging there and hiding in my office playing with your mobile phone?"
Nicola Cortez couldn't stand it anymore.
Sun Yue couldn't help laughing and put down his phone, "I said, Nicholas, it's not like we are in a hurry now.
Look at your appearance.
You look exactly like what Master Huan said, a grandson running a business to promote pyramid schemes.
You are like this Go and talk, and you won’t be slaughtered like a fat sheep.”
Nicola Cortez blinked a few times and fell silent.
He felt that he was indeed anxious.
"The most important thing in negotiations is psychological warfare.
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The relationship between supply and demand determines the price fluctuation.
Now it is clear that several of their sponsors are competing for our project.
We should not raise the price appropriately and put some pressure on them.
We have not missed the opportunity to make a fortune in vain. "?"
Sun Yue's words made Nicola Cortez speechless.
"It's a shame that you were talking about the fiscal deficit all day long.
Now isn't it a good opportunity to improve the fiscal deficit?"
When it comes to fiscal deficits, Nicola-Cortez is at his wits end.
This was an eternal pain in his heart.
So, he simply said nothing.
But he was a man who couldn't hide things in his heart.
He couldn't sit there or stand there.
Sun Yue played with his mobile phone for a while.
Seeing him sitting and standing like this, he found it funny and simply stood up.
"Forget it, I'm going" Soon, Sun Yue arrived outside Nike's negotiation room.
He knocked on the door softly a few times and walked in.
"I'm sorry, Belt, I wanted to come over just now, but you also know that Marcus is too pestering.
He held me tight and refused to let me go."
He closed the door as he spoke and shook his head helplessly.
If Nicola Cortez were here, he would be wailing on the spot.
God, this guy's acting skills are comparable to Leonardo DiCaprio's.
He shouldn't be a marketing director, he should go to Hollywood to make movies and win Oscars Bertholdt stood up and shook hands with him with a wry smile on his face.
He really couldn't tell whether his words were true or false.
"Bert, frankly speaking, our young master Huan just called me and cursed me."
Bertholt and the others immediately raised their heads.
We are negotiating, what are you scolding?
"Our young master Huan scolded me that a sponsorship of 20 to 30 million pounds is such a big deal.
We have been talking about it for so long and still haven't reached an agreement.
He said that if I can't reach an agreement before tonight, I, as the head of the marketing department, won't have to be the head of the marketing department tomorrow."
Yeah, fire me” When everyone heard this, they were all dumbfounded and found it funny.
Twenty to thirty million pounds is a big deal.
This young master Huan is really not an ordinary wealthy person.
However, anyone who has heard a little bit about him will not doubt that he has such strength.
"So, let's be direct, how much can you give?"
Sun Yue's straightforwardness made it impossible to use some of the bargaining chips that Berthoyet and others had carefully prepared for a long time.
It’s too naked.
It’s just a price war through bidding.
“How much does Adidas charge?”
"Yesterday it was 20 million, and today it was raised to 2 million, but it is still a little far from our psychological price."
Sun Yue said with a frank look on his face, speaking from the bottom of his heart.
As for the distance between this point, I didn’t say, you can guess.
Berthoyet knew that this was close to the upper limit of what the head office could achieve.
"The most we can give is £25 million, but we have demands."
"explain" "You must provide virtual reality technology and equipment to help us establish a product development system."
"This is a bit troublesome.
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I can't agree on behalf of Master Huan, but I promise that I will do my best to help you negotiate.
It's not a big problem."
Just kidding, cooperation with Nike will have huge benefits for the application and promotion of virtual reality technology and equipment.
Who would be stupid enough to say no?
"Also, the big data and analysis results of your R&D center must be shared with us unconditionally."
"That's okay" Sun Yue nodded in agreement.
Berthoyet was a little weak.
He felt that his side was too passive during negotiations.
Who told Southampton to be so awesome?
"In this case, I will ask our young master Huan for instructions again.
I will be back as soon as I get the answer."
After saying that, Sun Yue turned around, opened the door and walked out.
At the door, he specially called the front desk lady to give each guest a cup of coffee.
It's all cold Berthoyet sat back on his chair helplessly.
"They are trying to use us to force Adidas to raise prices."
"Isn't it?
It's so outrageous."
"They are simply treating us like monkeys."
Nike's negotiating team is not stupid, and they can see the problem at a glance.
Bert Hoyet is certainly no exception.
Judging from the degree of demand, Adidas needs Southampton more.
Therefore, unless Adidas refuses to offer a high price, Nike will have no negotiating advantage in terms of jersey sponsorship.
"Quick, call the U.S. headquarters immediately.
We must make the second step."
Bert Hoyet has a hunch that Adidas is at the end of its rope and is likely to compromise with Southampton.
Therefore, Nike must prepare early.
Fortunately, they still have one thing left
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