Film and television companies are closely related to making music, and every film and television drama is indispensable for soundtracks.
Film and television companies sometimes directly use the music that has been created for convenience, and sometimes they will ask special musicians to create according to the content of film and television dramas.
Good Dream Company has a music company that often cooperates, and there are also employees in the company who understand music.
Lin Zixuan wrote the lyrics and songs from scratch, and asked the music company to make a song sample, which is generally enough for thousands of yuan, and if you ask a professional singer to record it, the price will be higher.
After getting the sample, everyone listened to the effect.
"This song is mainly aimed at laid-off workers, and the last stanza is used in the soundtrack."
Lin Zixuan said.
A PSA is only one minute long, and it is impossible to sing the entire song, only one part of it can be used.
Unless it's a three-minute PSA, there's plenty of time.
The focus of this song is the last stanza, both the lyrics and the melody are catchy and exciting.
Audiences hearing the same melody naturally tie the three PSAs together, so that there is a common theme.
"It's a shame to use only the last stanza, this song fits my theme too well."
Lin Xiaoling hesitated.
If the heart is there, the dream is there, and there is true love between heaven and earth, which refers to the tolerance and understanding of society and family.
Looking at success or failure, life is heroic, but it is just starting from scratch, this is their realistic situation and the road to be taken in the future.
"I didn't say no, it's just that your three commercials are used like this, this song can be used elsewhere, give the song and the advertisement to the station together, and let the station decide."
Lin Zixuan explained, "Your focus is on making movies, don't put too much thought into it. ” Professional things are handed over to professional people to do, and in terms of the promotion of the main theme, Huaguo TV is definitely professional.
Lin Xiaoling filmed a public service advertisement in order to attract the attention of the above, so that she could enter prison and shoot this film home.
Advertising is only incidental, and it cannot be prioritized.
These three public service advertisements attracted the attention of Huaguo Television, and they valued the most important advertisement for laid-off workers.
As a state unit, Huaguo Television is shouldering the task of propaganda, and starting this year, the problem of laid-off workers has become prominent, and this situation will become more and more serious in the next few years.
Millions of new laid-off workers will be added every year, and the influx of these people into society without jobs will inevitably bring about serious social problems.
As a result, the issue of reemployment of laid-off workers was raised.
It's easy to say, but how to get a job, open a training course for them to re-learn, or let them set up a stall to start a small business.
It's not so easy to settle tens of millions of people.
In addition, the change in the mentality of laid-off workers, the raising of the elderly and their children, the predicament of life, and the resulting family conflicts and disputes are all extremely real problems.
The PSA and this poem from scratch cannot solve the current plight of laid-off workers, but can arouse their courage to embark on a new life, so the purpose is achieved.
That's where propaganda comes in.
Huaguo TV quickly took action, found professional singers to record songs, and re-edited and produced public service announcements.
As for the other two public service announcements, they will also be broadcast on Huaguo TV, but they will not give a good broadcast time.
After the public service announcement was broadcast, it aroused strong repercussions from the society.
From the beginning, this song has spread all over the country at once, and it will be broadcast on Huaguo TV several times a day, and everyone can easily learn it, the key is to resonate with the people.
Some songs can become classics, not only because the lyrics are beautiful, but also because they are in tune with the times.
Seeing that the effect is so good, Huaguo TV has stepped up its publicity efforts, and various media have followed up and reported on it, making suggestions for the reemployment of laid-off workers, forming a trend.
Entering December, this public service announcement has become a household name.
"They are crossing the river and demolishing the bridge, and they said that they would broadcast it together, and now one will be broadcast in prime time at 8 o'clock in the evening, and the other will be broadcast after 11 o'clock in the evening, which is obviously different."
Lin Xiaoling said dissatisfied.
"You can be content, it would be nice to free up three advertising slots for you."
Lin Zixuan reassured.
"But no one reads the public service advertisements about prisoners, I didn't do it for nothing," Lin Xiaoling said depressedly.
"Go to your sister-in-law's show and express your opinion, but don't complain like that."
Lin Zixuan reminded.
Mu Shanshan promised Lin Xiaoling to promote for her, and this issue of Shanshan's interview is about these three public service advertisements.
Now Lin Xiaoling is already a well-known female director in the circle, she has won awards for documentaries, won awards for filming the two of us, and is also the assistant director of Spring in a Small Town, this time it is a public service advertisement.
She talked about the original intention of her creation, focusing on the lives of ordinary people in the context of the big era.
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By the way, he talked about making a new movie, which can be regarded as publicity.
Mu Shanshan and Lin Xiaoling couldn't be more familiar, and the show was recorded smoothly.
Lin Xiaoling was known to the audience through the show, and everyone knew that the public service announcement was filmed by her.
This ad has a lot more impact than the movies she made.
The film "Homecoming" is a co-production between Good Dream Company and Beijing Film Studio, and the script did not encounter problems in Beijing Film Studio, but it encountered a little trouble in the General Bureau.
The reason is that the script portrays life in prison too rigidly, and the communication between prison guards and inmates is too formal, and it feels impersonal.
When reviewing scripts related to prisons or crimes, public prosecutors and law enforcement personnel are invited to participate.
There are very few prison-themed films in China, how to shoot them can be regarded as positive, do not affect the image of prisons, and there is no unified standard.
The main thrust of the play is positive, and it raises the question that prisons should not only guard prisoners, but also train prisoners so that they do not become out of touch with society.
Otherwise, these prisoners will not be able to live a normal life after being released from prison, and sooner or later they will embark on the path of crime.
The female police officer in the script helps the prisoner get home, which is a positive aspect and deserves to be recognized.
As for Lin Xiaoling's application to go to the prison for on-site filming, it will only have a result after a strict review by the relevant departments.
At present, only the script and two actresses have been set for this film, one is Xu Jinglei and the other is Liu Lin.
Liu Lin did well in the PSA, and she played a female prisoner who did not panic after being released from prison, but remained calm, just like in prison.
Only the occasional panicked look reveals her inner fear, and the outward calmness is only a disguise for her to face the strange world.
Being able to interpret the characters to this extent shows that she understands the inner feelings of the characters.
Liu Lin is a native of Beijing, with a relatively mature appearance, and is suitable for playing this kind of restrained and unassuming role. t1706231537: