Komsomolskaya Pravda was the only official media in the Soviet Union for young people, and compared to Pravda, which focused on social theory, Izvestia, which focused on politics, and Labor which was biased towards the working class, Komsomolskaya Pravda had always been lively and interesting, catering to young people, university students and intellectuals as its main goal.
Seryosha believes that Komsomolskaya Pravda will certainly make great achievements in the current era of media openness.
If you let this good card in your hand sit idle, it will be a waste of resources After Seryosha left Yeltsin's house, he asked Yulia to contact the editors of Komsomolskaya Pravda, and the next day they went to a meeting at the seat of the Central Committee of the Komsomolskol to discuss the revision of Komsomolskaya Pravda.
Seryosha's general idea is this, he intends to build Komsomolskaya Pravda into a platform to introduce the West to Soviet readers, expand the entertainment of Komsomolskaya Pravda, in order to attract more readers, and now with the opening up of the private economy, some Western cultural products have also flowed into the Soviet Union, Hollywood movies, British rock, American pop music, French fashion trends are all popular content for young people in the Soviet Union, and there is no official media in the Soviet Union that specializes in disseminating these things.
If Seryosha had expanded these contents into the Komsomolskaya Pravda, the Komsomolskaya Pravda would have become the favorite media of the Soviet youth, and on this basis, Yeltsin's political ideas would have been better disseminated.
Early the next morning, the main creators of the Komsomol Pravda, who had come to the meeting with apprehension, met their well-known secretary of the Communist Youth League Committee in the conference room of the Central Committee of the Communist Youth League.
Seryosha has always been less concerned about the work of Komsomolskaya Pravda, on the contrary, it has more opportunities to deal with the departments led by Yakovlev, but as the organ of the Komsomol, Komsomolskaya Pravda would like Seryosha to pay more attention to himself, because Minister Ulyanov is so good at making money, and the cadres of the Komsomol and the Ministry of Foreign Trade and Economic Cooperation are simply the envy of the staff of all departments in Moscow.
When Seryosha finally took his seat, under the chairmanship of Yulia, Seryosha began to inquire about some of the work of the editorial department of Komsomolskaya Pravda.
After patiently listening to the work reports of all the editorial departments, he was silent for a long time, and suddenly asked everyone: "Comrades, I want everyone to ask themselves whether what we write is really of concern to our young comrades, especially the members of the Communist Youth League."
Faced with this question, the comrades of Komsomol Pravda who attended the meeting did not know how to answer, and they looked at each other, unable to guess why Seryosha asked this question.
"Secretary Ulyanov, is there anything wrong with our work, please give me advice," the editor-in-chief of Komsomolskaya Pravda hurriedly responded, seeing that he was a little cold.
"No, I am generally satisfied with the work of the comrades, but I still have a few suggestions that I would like to discuss with you today, our Komsomolskaya Pravda is completely different from the other three major newspapers, we serve the vast number of young comrades, and we have the obligation to open a window to the world for the youth in China, do you know what our young people like, our young people like foreign movies, sports programs, popular music, and so on, but I can't see these contents at all in the Komsomolskaya Pravda.
Of course, it is not wrong to propagate the principles and policies of the Central Committee as the party's public opinion position, but I think it is better to write news in a tone of communication between friends than to preach bluntly, and if our newspaper does not have a common topic with young people, then how can we build friendship with young people?"
In essence, it is to subtly let people see the shortcomings of Gorbachev's reforms, although the media has been given the right to report independently, but because the domestic economic data is so bad, the official has not released this kind of data for a long time, which makes many domestic intellectuals do not know the real gap between the Soviet Union and the West, Seryosha hopes that Yeltsin can promote the West through the Komsomolskaya Pravda and win the support of the younger generation of the Soviet Union.
"Secretary Ulyanov, what do you mean is that let's mix some foreign entertainment information in the Komsomolskaya Pravda, so that if young people are greedy for Western hedonism, how can they cheer up and build socialism?"
a slightly older editor had just finished this sentence when he remembered that the person sitting across from him was not an ordinary young man, and he regretted his recklessness.
"Young people need to study, they also need to have fun, but we need to help them balance it, you see how this goes, our newspaper publishes a special edition on the weekend of every week, try to put more content that young people love to read, and then do it according to the original idea on weekdays, and on weekends, it is supposed to be a time for everyone to relax, what is wrong with us writing a little content that relaxes the majority of young friends," Seryosha instructed, and he had already thought about it, so he put some of Yeltsin's articles in the weekend edition, so that the weekend edition would sell wellYeltsin's political views will be easier to spread.
After listening to Seryosha's suggestion, most of the editors present nodded in agreement, in fact, even if they didn't agree with Seryosha's suggestion in their hearts, no one would stand up and sing against Seryosha in person.
"By the way, there is another thing I don't know what everyone's opinion is, I know that the Communist Youth League Pravda is supported by the full financial allocation of the Youth League Committee, but everyone has also seen that the Youth League Committee is in favor of actively welcoming economic reforms, we all know that now the central government has allowed enterprises to implement floating wages, although our Communist Youth League Pravda is not an enterprise, but I also hope that the Communist Youth League Pravda can learn from enterprises and actively participate in the wave of reform.
I would like to try to add some commercial advertisements to the Komsomolskaya Pravda so that the comrades can have an extra income, and if the time is ripe, I even hope that the Komsomol Pravda will become a media enterprise, and I think everyone knows how well the treatment of the enterprises under the Youth League Committee and the Ministry of Foreign Trade and Economic Cooperation is," Seryosha said in a seductive tone, knowing in his heart that only by completely weaning the Komsomol Pravda can he take this media into his own hands. t1706231537: