What is the concept of 23 million on the first day of box office?
10 years of "Di Renjie's Tongtian Empire", the box office on the first day was 20 million, and the total box office was nearly 300 million; "Ip Man 2" had a box office of 22 million on the first day, and the final box office was 230 million; "Do Not Disturb 2" grossed 33 million on the first day and 480 million at the final box office.
Although the box office on the first day does not represent the final box office, and the comparison conditions between different movies are also different.
However, roughly, it can still be used to speculate that the first-day box office of 23 million is very likely to exceed 300 million.
"Twenty-three million!"
All three people in the room shouted at the same time.
Chen Rong shouted because he was surprised.
I chose to agree to Teng Huatao's project, first, I needed such a small film to practice my skills, and I was familiar with the process of film production, production, and distribution; Second, it is cheap, plus the investment of less than 20 million yuan is advertised, and there is another investor, in the spirit of losing and not losing anywhere, he agreed to set up the project.
Teng Huatao shouted because he was excited.
When Mu Ming came to him with this script, he only read it hastily, and he decided to shoot it in his heart.
Later, he was frustrated by Wang Zhonglei, but fortunately, Perfect was willing to give himself a chance.
And when the production was completed for the release promotion, basins of cold water came to you one after another.
Now, he can be regarded as able to raise his eyebrows.
Mu Ming shouted because ......
Well, Mu Ming shouted purely for the occasion.
Of course, there was still a little surprise.
After all, the first-day box office of 23 million, in the current domestic films, except for those big directors, no one can reach it.
"If there are 23 million on the first day, as long as the reviews are not full of bad reviews, the box office of 200 million should be relatively safe."
Mu Ming leaned on the sofa and said slowly: "Oh, what should I do, Brother Chen."
The bet we just made just started and it's over. ” The corners of Chen Rong's mouth twitched a few times when Mu Ming's words were full of cheapness, but in an instant, he smiled again.
He didn't forget that this project was originally taken out by Mu Ming, and later when it was promoted, he persuaded Teng Huatao to ask Perfect to increase the publicity fee, which led to today's "33 Days of Broken Love".
"Don't worry, I can't rely on you."
Chen Rong said with unconcealed joy in his tone: "If the total box office really exceeds 200 million, in addition to what you said, Perfect will give you an extra red envelope." ” "By the way, the news of the box office results on the first day has not been sent out yet."
Chen Rong turned around and asked his secretary.
"Not yet, I just got the data, and I'll come back and report it."
The secretary shook his head.
"That's good."
Chen Rong took the document and looked at it, pondered for a while, and said to the secretary: "In this way, you are now on Weibo and related websites, announcing a box office of 25 million on the first day."
There are also actors in the crew, and they also sent messages to tell them.
Let them spread the word online together, and you can discuss it with the publicity department. ” "Twenty-three million and twenty-four thousand, it seems a little far from twenty-five million."
Mu Ming frowned.
"Rounding, it's not that bad.
Moreover, there must be omissions and omissions in the statistics, and if these are added, it is almost the same.
Chen Rong explained without changing his face.
"Wow!
And this kind of operation!
Mu Ming feels as if she has opened the door to a new world, and the box office of these film and television companies is so high.
But when you think about it, although the difference is less than two million, there is a subtle difference between the feeling of 23 million and 25 million.
It's like C and D, to put it bluntly, it's 2.5 centimeters, but there's no doubt which is more popular.
Mu Ming is still chatting here, and the friends who pay attention to the movie on the Internet have been stunned by the box office results announced by Perfect Film and Television.
"Twenty-three million?
Are you sure you're not talking about predicting the final box office?
” "Our Wenzhang is really handsome, and he has such a strong box office appeal."
"I went to see it and it was really nice.
And the attendance rate is also very high, and the theater is almost full.
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It's normal to have this result. ” "Hah!
What about those who predict a total box office of one or two million, and give a bunch of data to illustrate?
Why are you silent now?
” "Can this kind of movie get such a high box office?
In addition to the great publicity, what else is there to see. ” "It's over.
That's it for domestic movies.
Scold!
” “……” There are good and bad messages, but it is still good to see that the majority of them are good.
And not only on social platforms such as Weibo, Renren, and Tieba, but also movie reviews and comments on Douban are also growing rapidly.
The number of ratings has long exceeded the limit, and the dazzling score of 8.4 points hangs high at the top.
With the victory of box office results and word-of-mouth, there is also good news from the theater chain.
Because the average attendance rate on the first day exceeded 60 percent, major theaters are urgently raising the schedule of "33 Days of Broken Love", and the film scheduling rate has jumped from 281 percent to more than 35 percent, and it is still growing.
Some theaters even issued an order to "add halls according to the actual situation, and there is no restriction on the top".
There are so many films scheduled in theaters, and the high schedule of "Broken Love" will inevitably affect the rest of the films.
"Rise of the Planet of the Apes", which has been in theaters for three weeks, has already dropped to about 30 percent, and now it has dropped by another five percentage points.
However, the film has won 180 million at the box office, and the attendance rate has fallen to less than 20 percent, which can be regarded as the completion of the mission.
But "Iron Fist", which was released two days earlier than "33 Days of Broken Love", did not have such good luck, although it had the blessing of Uncle Wolf, but the attendance rate was average, and the film schedule was directly cut to 20%.
Three days after its release, the box office was only 50 million, and it is estimated that the final result has just exceeded 100 million.
Of course, there are also the rest of the films released at the same time as "33 Days of Broken Love", and the film schedule has been cut to single digits.
The worst thing is that no one praises or scolds anyone, and there is no topic at all.
However, for these movies, if they can be released, they will make money, and they don't care too much.
For this situation, let alone ordinary audiences, even people in the industry can't understand it.
Ning Caishen, who "ridiculed" Teng Huatao before, uploaded Weibo congratulations at the same time, and also said that he now has "mixed tastes" in his heart; And Wang Zhe, chairman of Starlight International, also left a message on Weibo, saying that he couldn't figure it out: "After thinking about it all night, I couldn't figure it out, and a movie with a total of less than 10 million was turned into a ...... of "Avatar".
But in any case, the first-day box office of "33 Days of Broken Love" of 25 million has been decided.
Fans are naturally rejoicing, while black fans and netizens who don't like this movie can only say that "it all depends on the box office brought by publicity", while praying that the box office results will fall "off a cliff" the next day.
It's a pity that they were disappointed, and on the second day of the release, although it was already Singles' Day, it ushered in another weekend.
In addition, after a day of word-of-mouth fermentation, the box office not only did not decline, but rose against the trend, and the box office on the same day reported more than 47 million.
Then, on the third day of release, the film schedule accounted for nearly 40%.
Although the box office has dropped slightly, it has more than 46 million.
So far, the box office of "33 Days of Broken Love" has totaled 120 million in the first weekend.
After only three days of release, it won the box office championship of the week.